Welcome to WebmasterWorld Guest from 34.231.247.139

Forum Moderators: buckworks & eWhisper & skibum

Message Too Old, No Replies

Adwords not converting.

     
7:20 am on Aug 17, 2006 (gmt 0)

Preferred Member

10+ Year Member

joined:Sept 18, 2002
posts:432
votes: 0


I've been seeing a drastic decline in conversion rate for my Adword ads so much so that it has become a losing business.

Bid low and there are so few clicks. Bid high you get more clicks but few sales resulting in a loss.

Not sure if this is Adwords' fault but if it continues, I'll be out of Adwords.

How long can I keep on bleeding?

6:25 pm on Aug 17, 2006 (gmt 0)

Full Member

10+ Year Member

joined:Apr 7, 2006
posts:201
votes: 0


Seeing the same thing.

Same campaigns, same ads and keywords. Lower conversions across the board, even when I limit the content network. I think it's the search network maybe? The "search" sites that already have a search done for visitors when they get to the page. (via ppc no doubt)

I created an identical campaign on yahoo for comparison and I can't believe it -- Yahoo's conversions are more than double Google's. (*for my particular market/site).

11:56 pm on Aug 17, 2006 (gmt 0)

Preferred Member

10+ Year Member

joined:Sept 18, 2002
posts:432
votes: 0


What could be the reason for this? Is it better free search results or what?

I too noticed Yahoo brings better conversion for certain keywords. But since they lost MSN, I was a bit wary.

Now with G not converting, its time for a rethink.

Thanks!

3:00 am on Aug 18, 2006 (gmt 0)

Senior Member

joined:Jan 30, 2004
posts:1035
votes: 0


I've seen a pretty big surge in clicks this month on relatively low volume keywords. My ad positions have not increased and they are not season terms so there is no real reason to see such a spike in clicks.
Makes no sense, but yes conversions are down this month while clicks are up.
8:27 am on Aug 18, 2006 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Mar 7, 2005
posts:790
votes: 0


our conversion rate is at a record high at the moment.
impressions and clicks seem to pretty normal as well
8:43 am on Aug 18, 2006 (gmt 0)

New User

10+ Year Member

joined:Aug 18, 2006
posts:2
votes: 0


In March I made over $1200 on one product and in August to date I have made nil: not one solitary conversion for exactly the same budget. I have switched off for a while till I find out the reason.

Having read the threads I think i will try Yahoo for a week or two and compare the two for the same ad and same budget.

Pete

11:30 am on Aug 19, 2006 (gmt 0)

Junior Member

10+ Year Member

joined:Aug 18, 2006
posts:45
votes: 0


Yea, I never could get adwords to payout. I have basicly given up on it. Though, this past week I read the Google/SEO section on [http://mattcutts.com/blog/review-winning-results-with-google-adwords/]Matt Cutts blog from start to finish. There is lots of good stuff in there. One of the things he recommended was the book "Winning Results with Google AdWords". I am thinking of getting it. I'm hoping it will give me a more methodical way of approaching adwords. Have y'all read it?
6:12 pm on Aug 19, 2006 (gmt 0)

Junior Member

10+ Year Member

joined:Mar 19, 2005
posts:61
votes: 0


I have never had any luck with adwords, I've tried every possible way but I lose money then i stop trying, then I try again but i always lose even tho I do everything right this has happen within 1 year haha.

[edited by: WebEqualizer at 6:13 pm (utc) on Aug. 19, 2006]

11:50 pm on Aug 19, 2006 (gmt 0)

Junior Member

10+ Year Member

joined:Dec 1, 2005
posts:124
votes: 0


Hi WebEqualizer

Yeah, it's not the easiest game in the world in fact it's getting increasingly harder, but once you find something that converts well, you can usually ride it for a long time. It's a great feeling coming home from a surf, a game of golf or whatever, checking your stats and realising you made a days wages+ off of some campaign you set up twelve months a go.

My advice mate is persist. Good Luck:)

12:48 pm on Aug 20, 2006 (gmt 0)

Junior Member

10+ Year Member

joined:Feb 21, 2004
posts:77
votes: 0


googlemaps could be a source of your "Bad traffic" - better go to exact match til you figure it out...
 

Join The Conversation

Moderators and Top Contributors

Hot Threads This Week

Featured Threads

Free SEO Tools

Hire Expert Members