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Account 'Under Review'



12:59 pm on Jul 14, 2006 (gmt 0)

5+ Year Member

Hi - Could anyone please tell me if they have had a similar experience to this and if so the reasons behind it / outcome?

I noticed this morning that we had received no clicks or impressions for any of our keywords but none of the ads had been dissaproved or suspended. I called Google who said that my account was 'under review' but could not tell me why. They've escalated to a specialist and have said they'll get back to me (maybe after the weekend). We are a ppc affiliate and spend around 7000 a month with Google - the majority of our ads go to 'proper' sites with a few bridge pages and some direct send. I have called back twice as this is costing us a lot of lost revenue but all they can tell me is that 'this sometimes happens' with relatively new accounts that they need to be manually checked (the account is about 6 months old). As far as I'm aware we've not done anything that is againsy Googles terms and conditions and surely they can reveiw our ads without inactivating every single ad and keyword.
Any help or advice much appreciated.


1:27 pm on Jul 14, 2006 (gmt 0)

5+ Year Member


This is completely normal, and should be nothing to worry about. We had this done around the six month mark, it lasted a couple of days, and then it was business as usual.



1:28 pm on Jul 14, 2006 (gmt 0)

5+ Year Member

Phew - thanks for the reassurance mate


1:47 pm on Jul 14, 2006 (gmt 0)

WebmasterWorld Senior Member vincevincevince is a WebmasterWorld Top Contributor of All Time 10+ Year Member

VenturianMedia, so far as I know you can't redirect the landing page... unless they have changed that policy (?)


3:13 pm on Jul 14, 2006 (gmt 0)

5+ Year Member

You can redirect the landing page as long as:

1) You can click the back arrow and get to the original Search Results.
2) Your ad Display URL reflects the same domain as the ultimate landing page.

If you do have these problems, AdWords staff will let you know by email. And these problems would never pause and slowdown an entire account.


3:55 pm on Jul 14, 2006 (gmt 0)

10+ Year Member

Yes it's normal, well at least with new accounts anyway. The problem is getting them to sort it fast. Our experience was that it took ages and ages and it really didn't matter how many times we called them or emailed them. They kept saying just be patient, we are dealing with it! I think it took 10 - 14 days.


5:22 pm on Jul 14, 2006 (gmt 0)

5+ Year Member

All ads are now live again with no changes. I called them about 5 times during the course of the day so maybe they fast-tracked in order to stop me hassling them! I asked why they needed to make the ads inactive in order to review and they said this 'sometimes randomly happens'. I asked if it was a technical issue then and they said 'yes'.


1:34 am on Jul 15, 2006 (gmt 0)

10+ Year Member

I have one recently edited campaign (edited the ad text) that is not running - all other campaigns running fine. I guess it is on hold pending a manual review of the new ad text - but jesus, it has been a couple days now. How much longer must I wait? The campaign status is active - it is just not getting any clicks or impressions.


4:21 am on Jul 15, 2006 (gmt 0)

10+ Year Member

Hermes, when I get an adgroup that is "stuck" like that I just email them and tell them it's not getting any impressions, could they please check on it. So far that gets it bumped up in the queue and gets it reviewed.

They must be backed up because this is happening a lot lately.


6:31 am on Jul 15, 2006 (gmt 0)

10+ Year Member

I added a new adgroup/KW and noticed it wasn't getting any impressions after 24 hours so I emailed them. They emailed back saying that they had "reviewed and approved" my ads and to use the ad diagnostic tool next time if I had any problems/questions.

So today I unpaused a campaign that I haven't marketed for a few months. Same thing...it all appears to be running but no impressions. I used the tool as they suggested and it says that I have no ads that match the query. That's wrong because I do have the KWs running.

Confusing for sure...I know the posts above just said that this happens sometimes, but I've never had this happen before and I've been using adwords from the month they started.

I'm wondering if this is a glitch or has something to do with the new rules. I anxiously await the customer service reply.


5:53 pm on Jul 15, 2006 (gmt 0)

10+ Year Member

Its the weekend now - has anyone ever had a campaign ignited at the weekend? Do the manual reviewers have a team at weekends - if not, they bloody should!

This is all relevant to a thread I posted a while back - that never took off, no one answered! - the thrust of which was so:


Whats the latest on reviewing? The possibilities:

1) Allow a new campaign to run immediately - reviewing follows.
2) New campaign is not allowed to run until reviewed.


3) Modified campaign is allowed to run as was - reviewing follows.

4) If one modifies a campaign it is stopped until a review can take place.

I have seen all these with Adwords in the past, at different times - just wondering how it is running at present.


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