I was running a campaign that used to get about 15 daily clicks from searches and 15 from content targeting (adsense). All of a sudden the latter stopped without ant notification from Google. I've made the routine changes in ad text but this should not be the cause....
Actually, the changes to your ads explains it, Spaidermen. Whenever you edit an ad, even in a very minor way, it'll pull that ad down from all partner sites - until the revised ad can be reviewed and approved.
Since all Content Targeted impressions and clicks come from partner sites, these stats will go to zero until the ad is approved and on running on partner sites again.
The same is true of Search partner sites too, btw. So you may very well see a decline in clicks and impressions in search as well.
AWA
I know that, but i'd expect a quicker approvation process
Ahh. In that spirit, here are a few tips regarding getting a quick approval:
* Ads are essentially approved Monday through Friday, with very limited approvals taking place on the weekends. So making changes to your ad late Friday (PST) will almost certainly delay approval until Monday afternoon at the earliest.
* Turn-around time is highly dependent on volume, with Monday being the day on which we receive the highest volume.
* If you can plan in advance as to when you edit your ads, Mid week would offer the lowest volume, thus the fastest turn-around time.
* Many folks on this forum suggest creating a second ad in the Ad Group instead of editing the first one. Then when the second ad has been reviewed and approved, delete the initial one.
* You may contact AdWords support and request a priority approval. We'll always attempt to honor your request, as a courtesy, volume permitting.
Is there a minimum CTR for adsense clicks?
I just realized that I never answered your original question, quoted above.
The answer is no - there is not a minimum CTR for Content Partners. Neither are your Content impressions and clicks figured into the algo that determines ad postion or keywords 'Status'.
AWA
It has been a week now, but I am still waiting. What's the average approval time?
Time-to-review varies widely with volume, spaidermen. Please don't quote me, but I'd guess that the average time is several days - and longer if you've sumbitted a new or edited ad on the weekend.
However, if you've been waiting a week, I'd certainly follow the suggestion made in post #4:
* You may contact AdWords support and request a priority approval. We'll always attempt to honor your request, as a courtesy, volume permitting.
AWA
Having been the beneficiary of may courtesies in the past, I am amazed that such a big company empowers it's employees to make such judgement calls. It is to the company's credit.
I only hope that after the IPO Google will continue its 'personal' approach....
I don't excpect courtesis from a company, no matter big or little it may be.Boy, I sure do, every day! In our business we try to invent ways to make our clients feel special all the time.
...It would not come as a surprise if I knew that the amount of courtesies is directly related to the amount of money spent.
Well.....it IS business after all.
But I bet asking nicely gets you pretty far with them as well, In fact, I *know* that to be the case!
We have received service above what our spending might 'deserve'.