I have a question regarding Adwords auto-correcting misspellings and displaying the ads for the correct spelling.
Google results for my misspelled keyword show six ads. After refreshing five or six times, my ad finally shows.
Why wouldn’t it show in the available seventh spot on the first search?
Campaign spending is definitely high enough.
I have several misspellings where only a few advertisers actually bid on them, and they get quite a few impressions. No amount of refreshing the page though shows the rest of the ads, for these you must click on the 'Did you mean: ' to see the rest of the ads.
Only after refreshing up to ten times does my ad finally show.
BPeru, this sort of thing is most often a sign of a lower than recommended Daily Budget.
Campaign spending is definitely high enough.
I'm curious if you are basing this on you actual spend per day as compared to your budget? If so, then I'd also check your 'Recommended Budget' in the Edit Campaign Settings' page. This is a much more reliable indication of whether your budget is sufficient to show your ad 24/7.
BTW, I've noticed that if you have a lot of keywords that have CTR of 4% and above, then the system that calculates the recommended budget can be 'fooled' into saying your budget is OK, when in fact your ads may not be showing all the time. This is because the system calculates using a low-average CTR of around 2%.
AWA
Thanks for your feedback
BTW, I've noticed that if you have a lot of keywords that have CTR of 4% and above, then the system that calculates the recommended budget can be 'fooled' into saying your budget is OK, when in fact your ads may not be showing all the time. This is because the system calculates using a low-average CTR of around 2%
AWA,
So, if your overall campaign CTR is around 10%, your daily recomended budget needs to be 5x what G recomends?
I always thought the system took into consideration some of your past history, as I have several campaigns with much higher than 2% CTR rates, and only doubling the G recomended budget works out quite well - and in some cases the recomended budget is quite accurate with these campaigns.
As daily budget and ads not showing seem to be the most common problem with campaigns, it seems G would have a system that takes into account multiple factors to recomend budgets. Many people just assume G is right about the recomended budget when they make a campaign, and it seems that if G could give them fairly accurate numbers, the questions about budgets would go down, and the amount of money spent on G would go up (as well as advertisers having their ads up more often - which is what most of them want).
So, if your overall campaign CTR is around 10%, your daily recomended budget needs to be 5x what G recomends?
No, I don't think I'd draw this conclusion. As you noted in your posts, this will not be the case across the board.
I mostly brought this up as an alert that the Recommended Budget can not always be relied upon when there are lots of keywords with a high CTR. A fact worth keeping in mind when, for example, one notices that their ads are not showing 24/7 while everything seems to indicate that they should be.
As daily budget and ads not showing seem to be the most common problem with campaigns, it seems G would have a system that takes into account multiple factors to recomend budgets...
We are 100% agreed, eWhisper - on the above point, and all those that followed. You may trust that the system is always evolving towards the end of making it more and more inclusive, accurate, and useful.
AWA
