Many page impressions and low clicks

interesting thing...

[malasorte]

Hello,

Today I've made big changes to my site, so I artificially increased the page impressions wile verifying the site. The increase from a normal day was somewhere around 10x (ten times as much impressions). Of course the number of clicks remained just like on a normal day.
High number of page impressions and low number of clicks = low eCPM. But I also noticed that the cost per click was greatly reduce. How is that possible?

What can be done not to artificially increase the page impressions when you have to do changes on the site, and must work online?

[dibbern2]

I temporarily replace the adsense block with a div of the same width, height, background. By "looking" like me AdSense block, it allows me to play with layout and design.

I make my content changes, edit them, veify, etc., and then finally, re-instate the AdSense code, deleting the temporary div.

With no AS code, no page views register.

[jetteroheller]

AdSense code is inserted by SSI on the server.

I have on my notebook all my web sites

d:\internet\my-domain.com
d:\internet\my-other-domain.com

Viewing my pages local, the SSI is not executed, no ads appear.

My other family members have a changed user agent string on their notebooks.

When SSI on the server sees this user agent, no AdSense code is inserted.

[Jean]

I asked Google AdSense what could be done whilst having a site in the testing stages (not yet public but viewed by a number of people who are involved in the project)as I wanted to display AdSense in order to have a real looking layout but didn't want to have any clicks recorded.
Their reply was that "publishers may add the following line of code to the normal Google ad code to allow for testing:

google_adtest='on';

This will allow you to click on the ads without any clicks being counted toward your reports. Feel free to use this while developing your new pages."

I realize that it's not exactly the same problem that you may be facing but still think it might be helpful.

[allthewhile]

another thought for people who run forums is to remove the adsense for logged on users with a certain post count. My thought is that admins and veterans are much less likely to click and only drive up the number of impressions. maybe replace these with chitika or some other type of advert.

[OptiRex]

What can be done not to artificially increase the page impressions when you have to do changes on the site, and must work online?

If all you are doing is uploading and testing new pages, links etc then why not use an Opera or Firefox browser and disable javascript?

Opera>F12>Check/uncheck "Enable Javascript"

Firefox>Tools>Options>Web Features>Uncheck "Enable Javascript"

MSIE is a bit of a clat to do...

[malasorte]

>If all you are doing is uploading and testing new >pages, links etc then why not use an Opera or Firefox >browser and disable javascript?

Thanks OptiRex. I wonder why I didn't think of this :)

[OptiRex]

I wonder why I didn't think of this :)

One of those little gems from WebmasterWorld:-)