eCPM Decrease

[adamallen]

Has anyone else experienced a significant eCPM decrease from August 16 and forward?

[europeforvisitors]

I haven't seen any big drop. August as a whole has been a little weaker than July, but that shouldn't be surprising with so many people--including advertisers--on vacation. (My affiliate bookings tend to slow down in August, too, but they get a second wind after Labor Day.)

[shortbus1662]

Yes, but since the 18th I think...

[adamallen]

My eCPM was strong all month, and then suddenly dropped off significantly on 08/16. I've been wondering ever since if it might have to do with the most recent adwords changes.

[vorlon]

Yep, plummeted from an average of 12cents a click, to an average of 4cents on August 19. Still running at the same today.

Thinking of trying Crispads for a bit, seeing as my site's blog-based.

[icedowl]

Mine has been rising but with dips on the 17th and 22nd (yesterday).

[NoLimits]

I am just having extreme ups and downs.

Today is low, yesturday (early am hours only) were EXTREMELY high... roller coaster. I'm getting used to it.

[OptiRex]

It's all over the darned place however my advice would not be to do anything until the new Adwords stuff has filtered through since many of the advertisers are having a difficult time getting to grips with it.

At the time of writing this there is a 32 page thread:

[webmasterworld.com...]

[photo200]

Mine is dropped down to 0.03 today.
Adbrite gives You min 0.05 - 0.08.

Start trying Adbrite on my biggest Adsense site.

Tired.

[dvd1000]

yes, it's decreased for some of us and hopefully G will soon find a way to sort out the difficulties advertisers are facing & fuming about it in adwords forum:

[webmasterworld.com...]

[King of Bling]

No. One of our sites is up 60% eCPM/EPC. Looks like the PPC guys in this niche are savvy.

Best of luck.

[Swebbie]

I saw a drop in eCPM Aug 15-19, but then it spiked up to above average 20-23. I looked back at previous months and have seen similar roller coaster rides, so I'm not concerned either way. I'm working hard to look at my AS stats on a monthly basis, not daily or even weekly. It's hard to train the mind sometimes!

[sailorjwd]

Mines down 15-20% starting aug 2. For me, I think it is a combination of august vacations and having added a lot of new subject/content during Jul/Aug.

Traffic has been low all month until today where it has returned to good levels.

[shortbus1662]

must have been a fluke or something. Back up yesterday and today has started out about 20% above normal...?

[roycerus]

Mine was $23 last month - the last few days I am seeing a drop to $6.

[deepesh]

Google is getting greedy, now they are manupulating search results they are testing a NEW UI, you can try it here [google.co.in...]

or by searching for the term piggy bank or search for "Add URL"
have a look at 6,7,8 results

Adsense publishers all over are screaming over there earnings going down from Adsense.