Making sure I'm in compliance

Would like opinions/suggestions on a specifc ad placement

[NoLimits]

Long story short, I created a web based game that ties in with my website. In this game, a user is able to purchase widgets for their in game character.

I would like to place AdSense ad's on the page where the users purchase thier virtual widgets, however I want to clearly define them as ads so that they are not confused with the in game widgets.

Sounds simple enough, but I'm hard pressed to come up with a way to VERY CLEARLY define it as a not part of the game. I don't want anything to be construed as "drawing undue attention" or anything of the like. I just don't think putting "Advertisement" would be enough to separate the ad, and I can't say "Real Life Widget Information" or anything like that because it's drawing undue attention. Using the G preview tool - the Ad's are almost too well matched to my game content. I'm not out to deceive, and I would like my ads to convert for others.

I wouldn't care so much about putting ad's on this page, but the game is being direct linked like crazy, and 90% of the people who play it never visit the content portion of my site. It has been receiving obscene numbers of visits... surpassing the numbers of all the rest of my website pages combined, including the forum!

I feel like I'm leaving money on the table, but I don't want to get the G-Boot up my rear for a bigger slice of the pie either.

Any suggestions would be greatly appreciated.

[Jean]

Why not just ask Google? At least you'll have a definite answer instead of guesswork.

[sailorjwd]

Geez.

They are already defined as ads and anyone who uses the internet for more than 10 mins sees the ads all over the place.

<affectionately>
If you really want them away from your content then use the 'table trick' and move them off the page so they can't be seen.

Do you want to make adsense money or not?

[Alioc]

The ads are already labelled. Feel safe. Go on and put the code on that page now! ;)

[NoLimits]

I will do so. Thank you for the nudge.

[Heartlander]

"Sponsored Links" is allowable text above the ads.
That should help to identify them as seperate from your content.

[AdSenseAdvisor]

NoLimits –

If you’re concerned about differentiating your ads from your content, we often advise publishers to create a custom color palette that places a clearly visible border around your ads. This will ensure that your ads are distinguishable from the rest of your site.

Of course, depending on your current site layout this might not be necessary. Many sites blend Google ads into their existing color schemes without encouraging invalid clicks.

As Jean already suggested, you should always feel free to contact [e-mail] if you would like reassurance about the way you have implemented your AdSense ads.

Good luck,

ASA