Forum Moderators: martinibuster
Not quite! Under normal circumstances, a page with adequate text, they are generally not used. They are used however as a last resort when there is no other information available on or about the page to determine topic and content. EG., a pure graphic or flash page. They are also used when the terms in the metatags do not appear on the page, eg, misspellings.
It is always wise to build good metatags for all pages, just in case.
>i have read G$ provides ads basing on Contents.
Exactly! Build good content around your chosen keyword or phrase for the page.
>then what will be the effect of meta tags like keywords?
See above.
Onya
Woz
You mean one of those lists of adsense keywords that are supposed to pay a lot? No.
Create a quality site with vocabulary-rich content around a topic that you have an interest in and knowledge about. Sure, check keywords - Overture Keyword Tool is free, so are the Google tools for getting ideas, check so you make sure to include popular, relevant words on the pages. Then watch the stats for more ideas for creating more content, based on what users are looking for.
That's how Google says to make sites and it works.