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Wow! What a difference a STATs make

I was lost and didn’t even know it!

         

bbd2000

9:57 am on Aug 4, 2005 (gmt 0)

10+ Year Member



Please indulge me, I have several comments/questions about a couple of area but in the end it is about AdSense.

I recently signed up for a free stat program and it has opened my eyes. First, if you don’t use a stats program stop reading this and sign up for one now. Things I discovered: I have a regional site and I expected most of my traffic to come from that area and I was grossly wrong. The real number is about 30%. A considerable number of the visitors from outside the region are looking for travel information. Because I didn’t know this outsider traffic existed I never concentrated on their needs. Now I am working night and day to increase relevant content.

Here is my first question, my site is growing and expanding and becoming harder to manage/navigate. Should I split it into two sites? My main concern is that there will be duplication in some area.

Next, I am happy with Adsense but I don’t want to place all my eggs (and dreams of internet riches) in one basket. With two sites I can keep Adsense on one and eventually add YPN or MSN Ad to the other. This will be a little diversification. I just don’t want to be one of those guys that get “banned for no reason” and have no other options.

Second question, has anyone else consider splitting their site in to multiple sites do ease administration, navigation and diversification? If you have, was it a positive or negative experience?

Final topic, I have been reducing the number of Adsense ads on my site mainly for appearance reasons. My CTR has been climbing and overall I am happy with the new look. One thing that has happened that goes contrary to what others have said is my average revenue per click has been decreasing. I’m not real happy about that.

Finial question, has any one else noticed a decrease in their average revenue per click lately. I’m just wondering if this is a common problem or just me.

domfos

10:34 am on Aug 4, 2005 (gmt 0)

10+ Year Member



Hi, what is the stats program you are using?

John Carpenter

10:37 am on Aug 4, 2005 (gmt 0)

10+ Year Member



I recently signed up for a free stat program and it has opened my eyes.

If you or your hosting provider can install software on your server and if your server generates access logs, you can install the open source AWStats package, which will do the same without having to "sign up" anywhere.

bbd2000

3:03 pm on Aug 4, 2005 (gmt 0)

10+ Year Member



domfos,

Shouldn't advertise here. Do a G search for "stat counters" and look around. Some provide a lot of info most don't.

John,

Looks like a good program, but I don't have access to my server nor the skills to install it. I'm still new to all this.

bbd

jetteroheller

3:52 pm on Aug 4, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



You should have no need for a stat programm

A good content provider has all log files to extract all statistic.

I have now more than 60 GB log files collected since 1997

Prolific

4:17 pm on Aug 4, 2005 (gmt 0)

10+ Year Member



jetteroheller,

I hope you ARE using a stats package, because i sure wouldn't want to look through 60GB of log files manually.

I think they are talking about stats packages that do parse the raw log files to give you pretty graphs and all that fun stuff :)