Forum Moderators: martinibuster
From Google staff comments quoted by AdwordsAdvisor in message 11 of this thread [webmasterworld.com]
a minimum bid as low as USD $0.01.
It sounds like there is also a possibilty that some minimums will go up, but I'm not sure.
It'll be interesting to see how this affects publishers, and which ones.
It could be great requiring advertisers to raise bids on marginal keywords. On the other hand the lower rates will be given to keywords that have very high CTR.
I'm more concerned about this as an AdWords advertiser than as an AdSense publisher and how it will affect our monthly ad budget.