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Adsense and Content

How we can optimize content

         

Mrlinux

10:52 pm on Jun 30, 2005 (gmt 0)

10+ Year Member



Today checking our adsense logs and after creating 5 more sites with more than 100 Pages each new site, google adsense earning has dropped Why?

For google adsense what is a good content? How they deside if the site will receive each top keyword ad for More than $20 USD?

Any tip on how we can test google adsense? With channels... We are really not winning with google adsense we have been publisher with them for 2 years now, for the first time we were earning approx. $40 USD and now $2 USD

Why is this?

Jenstar

5:48 am on Jul 1, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Could be part smart pricing and part value of the ads you are showing on the page. A lot of people make sites for "big money keywords" but when thousands of publishers are doing the same, it can quickly dilute the ad value where only the lowest paying ads are regularly available.

incrediBILL

6:03 am on Jul 1, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I would say we really don't have enough information to make any conjectures as the information provided is very vague.

Is your traffic still the same?

How many ads per page and where are they placed?

Do they look like banners or are they blended into the site?

Yada yada yada

Mrlinux

8:10 am on Jul 1, 2005 (gmt 0)

10+ Year Member



All is applied, read many e books with tips that where and how to make the adsense blinded to the site, the funny thing at first I add adsense default and after a year added blinded to the site, Traffic? 90% more than before. Keywords? The same as before we did not change neither the theme neither the content everything is the same and the page is less value with clicks, why? really don't know what is happening. New sites making nothing but for the new sites we need time for showing on the SERPS but what about the old main site?

Damm this is really annoying us.

John Carpenter

8:57 am on Jul 1, 2005 (gmt 0)

10+ Year Member



The cause could be one or a combination of the following:

1) Advertisers whose ads you served in the "rich" past simply stopped using AdWords. Now you may be getting ads from different advertisers with lower CPC.

2) Advertisers are bidding less than they did in your "rich" past.

3) Smartpricing. We do not know exactly what factors may play a role here, but, as far as I know, ROI is taken into account. Some believe that the value of an AdSense-member site is estimated somehow, and CPC is adjusted accordingly.

4) Relevancy of ads decreased over time. BTW, did you analyze your CTR stats?

5) Other/unknown factors

You should ask the AdSense support team if they could look into your problem and perhaps give you some advice. If it does not get better, there are still alternatives to AdSense.

Mrlinux

9:08 am on Jul 1, 2005 (gmt 0)

10+ Year Member



This is the only thing that I came in mind ROI, but i think that google adsense is focussing a lot and in my opinion this is a bad idea. For that reason if my site got a lot of sales i will go for affiliate links and not for Google Adsense.

I hope our earnings will come as normal as 1 year and a half before...

We are trying to make what people suggested, create more sites, unique content and let's see.

caran1

5:00 pm on Jul 1, 2005 (gmt 0)

10+ Year Member



I feel there are a lot of Adsense websites now for internet and hi-tech subjects (which earlier had a high CPC), so CPM for most of these websites will reduce. Also the advertisers for these subjects, who are most likely to have a good understanding of Adwords (compared to advertisers for say furniture or home decor) and other PPC networks, will be able to reduce their CPC and still get maximum returns

Nitrous

5:10 pm on Jul 1, 2005 (gmt 0)



you say >>> We are trying to make what people suggested, create more sites, unique content and let's see.

Unique content, even masses of it is of no use unless it is both interesting to read and searched for by enough people to make it worthwhile.

Mrlinux

8:10 pm on Jul 4, 2005 (gmt 0)

10+ Year Member



ok we all know that Unique content is the best thing we can do. But How google defines Unique content, how they know (spiders) that is a unique content?

arrowman

8:50 pm on Jul 4, 2005 (gmt 0)

10+ Year Member



ok we all know that Unique content is the best thing we can do.

Yep.

But How google defines Unique content

That's irrelevant.

how they know (spiders) that is a unique content?

They don't. Visitors do. And webmasters who make links to your content. SE's notice those links.

Freedom

9:11 pm on Jul 4, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



5 more sites with more than 100 Pages each new site

Here's something that comes up all the time at WebmasterWorld but rarely gets noticed and I just can't be the only one having a hard time wrapping my head around this.

5 sites x 100 pages = 500 pages.

That is more then a very big book! So, this person has written a book? Actually written a book's worth of content? Do you have any idea how long it takes a real writer to complete a book's worth of content?

I have 2 writing degrees and it took me all of May to write 26 really great authoritative articles with quotes and interviews and lots of research, etc. These are no small articles either. The shortest is 600 words. It took me a month to do 26.

SO now I, and Google, and everyone else is suppose to believe that it's possible just to spit out 500 pages of "content" - and none of it looks a bit suspicious?

No offense but you're wondering why your AS income is lower when the very act of what you did is a bit suspicious.

Maybe he really did write a book, but in 9 out 10 cases, when someone says they just published a monster site with 500 or 1,000 or 2,000 "content" pages, I think to myself: - "yeah, 1,000 pages of the same crud that is already out on the net million times already."

Just because someone changes the design of the webpage around the "content" doesn't make it unique content.

Sorry, I'm just cynical by experience and reality. Maybe he really did write a book in which case, I apologize. But it does look a bit suspicious.

Mrlinux

9:20 pm on Jul 4, 2005 (gmt 0)

10+ Year Member



About the book, You know what kind or type of site we are talking? ;)
People submit their articles, their reviews...For that reason 100 pages... (approximatly if it is more..)

"They don't. Visitors do. And webmasters who make links to your content. SE's notice those links. "

Yes, but when we talk about adsense, it is mentioned a lot that unique content will let your top keywords be higher, as a "stupid" list that we saw over the net that the word "me...." is a high bid, and then everyones makes pages about this. And many more said that are just getting few cents about this topic. While others are getting more $$ with the same ad.
How adsense increase the value of each keyword in the site?

PatrickDeese

9:25 pm on Jul 4, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



> They don't.

Sure they do. Google can very easily detect duplicate content.

Go to your favorite wikipedia article a paste a sentence or two from it and see how many "similar results" show up after you add &filter=0 to the SERP's URL.

As far as detecting it, from what I understand, each page can be reduced to a unique numerical string based on the frequency of words on the page. This string is, in effect, a summary of the content on the page. Any page which has this same identifier will have the same string.

This is why, in part, pages with very little text content per page, other than navigation, etc, often have problems with duplicate content filter.

Freedom

9:25 pm on Jul 4, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



OKay, well, you got me there. But I see members here all the time write something like: "I just published a 10,000 page website..."

- And I just have to wonder. I mean, it really sound suspicious.

GoogleGuy has said it over and over that organic growth is better = links and content. When someone gets 5,000 links to their mesothelioma-buy-viagra-debt-consolidation.com website in 1 week, Google is going to know that something's not right here.

Then they go over to the Google news forum and post comments that Google is corrupt and cheating them.

Freedom

9:33 pm on Jul 4, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Okay, I'm confused now. Did people really actually submit original articles and reviews or did you/they "rehash" something already published and redesign the page around the content thinking that made it unique content?

There's a lot of questions left open here about your "unique content."

Otherwise, why did you ask this question?

But How google defines Unique content, how they know (spiders) that is a unique content?

And PatrickDeese is bringing it home with some excellent posts.

Mrlinux

9:57 pm on Jul 4, 2005 (gmt 0)

10+ Year Member



What users sumbit if it is Unique, that we can't tell but as you said before "a book is written in months or even years" But at first we are trying to build a good database then adding restriction "Unique content". By the way reviews (as webhosting) are unique that i can assure you.

If google knows which pages are with no-unique content how google can decide which page is the one that made it first? or does google low-rank for all pages with equal content? (that will not fair there are many copy-paste users).

arrowman

10:30 pm on Jul 5, 2005 (gmt 0)

10+ Year Member



the word "me...." is a high bid, and then everyones makes pages about this. And many more said that are just getting few cents about this topic. While others are getting more $$ with the same ad. How adsense increase the value of each keyword in the site?

It's determined by 'smart pricing', which is (or should be) based on conversion. It's not based on uniqueness of content.

arrowman

10:33 pm on Jul 5, 2005 (gmt 0)

10+ Year Member



Google can very easily detect duplicate content.

Unique!= ~duplicate!= ~identical

Mrlinux

1:15 pm on Jul 6, 2005 (gmt 0)

10+ Year Member



"It's determined by 'smart pricing', which is (or should be) based on conversion. It's not based on uniqueness of content."

What you mean by Smart pricing? What is based on?
conversion? Ecmp? or CTR?

oddsod

2:13 pm on Jul 6, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Smart Pricing [google.com]