Forum Moderators: martinibuster
I run a forum and have been using Google throughout the site with 3 Google ads on each page.
Doing this my CTR was 0.2% and a CPM of 0.37, daily earnings were varried from $40 to $75 a day.
Recently I dropped down and removed a bunch of the Google ads from my site, and on pages where there was 3 google ads being displayed now there is only one.
Guess what by showing less ads my earnings are UP!
My CTR went from an Avg of 0.2% to 1.4% the CPM has jumped to $1.82 and my avg earnings since making this change have jumped to $118 a day.
So the lesson I have learned is that LESS IS MORE!
Now I have some work to do still because I know I can earn more, but this is a nice jump. :)
Just something I thought I would pass along.
This doesn't seem to work in all situations--perhaps there is a threshold that has to crossed--but if you have a set of pages that is producing no or very little income due to a CTR that's significantly lower than you have for the site as a whole, or a set of ad blocks, it can be worth removing AdSense from them to see if doing so improves earnings for the site as a whole...
I have adsense on my forum a
resource forum two 250x250 adsense ads on top of each page on my forum!
The avarange CRT is about 0.8
I tryed a 7xx*90 banner < did`t work very good!
So that it booosted up that much is amazing and if you could send me the link of your site so i could check it out, to se what i can do better..!
So the lesson I have learned is that LESS IS MORE!
This is true in some cases including yours. My earnings increases when I changed from one ad blocks to three. You have to know your site and its visitors. Location. Ad format. Location.
My earnings increases when I changed from one ad blocks to three
Likewise my earnings increased when I changed from one ad block to 2 - added a skyscraper which is making about 3/4 of the income now.
What you learned is EXPERIMENT and TEST as there doesn't seem to be any gold standard that works on all AdSense sites. You play around with ad units, colors and placement until you get what works best for your site and run with it.
<?
// Enter Number of AdSense Blocks in Rotation ($num_adsense_blocks):
$num_adsense_blocks = 2;
srand((double)microtime()*1000000);
$which_adsense_block = rand(1,$num_adsense_blocks);
if ($which_adsense_block == 1) {
print <<<EOF
Control AdSense block code goes here
EOF;
}
if ($which_adsense_block == 2) {
print <<<EOF
Test AdSense block code goes here
EOF;
}
?>
Assign the Control and Test blocks their own channel, and allow several days to test. This will adjust for day-to-day variations in CTR, since both channels will be affected. If the Test block outperforms the Control block, make the Test block the new Control block and then test another size/format.
