Disney Dumps Google For Overture

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Disney Dumps Google For Overture

newkid2005

4:53 pm on Mar 30, 2005 (gmt 0)

Just received an email from Overture stating Overture listings will replace AdWords on Go.com and Yahoo will provide *web results*. Starting April.

Any ideas of the implications for Adsense/Adwords?

jetteroheller

5:23 pm on Mar 30, 2005 (gmt 0)

According to Alexa, 1 from 5000 page views is on go.com

So I think there will be no big change.

ogletree

5:41 pm on Mar 30, 2005 (gmt 0)

It could be more invetory for adsense publishers. From everyone I have talked to overture is the way to go if you can get it.

OptiRex

2:58 am on Mar 31, 2005 (gmt 0)

According to Alexa, 1 from 5000 page views is on go.com

No offence jetteroheller however does anyone take any notice of their garbage statistics?

Which Internet do they "trawl"?

The only time I ever see Alexa refered to is places like this. No one else knows of it or is even interested.

Die, die, die Alexa...you are useless!

incrediBILL

3:13 am on Mar 31, 2005 (gmt 0)

According to Alexa, 1 from 5000 page views is on go.com

WHAT? go.com is ranked #21

Seems you don't know how to intrepret their pages, which says they average 22,050 visitors out of each million on the net. Compare to Yahoo ranked #1 that gets 312,500 visitors per million on the net or compate to Ask.com which is #90.

I think go.com will put a put a dent in Googles revenues, but considering how "kid friendly" they are, and kids don't buy much online, I think the move might've done AdWords advertisers a huge favor.

jetteroheller

5:00 am on Mar 31, 2005 (gmt 0)

Seems You do not know Alexa

There is a tab to show page views.

A range from 2000 page view per million page views shows

Ooops... 1 from 500 page views on go.com

PatrickDeese

5:08 am on Mar 31, 2005 (gmt 0)

considering that espn is sitting on the go.com subdomain ( [espn.go.com...] ), I don't need to look at alexa stats to know that this is going to sting Google.

dollarshort

5:40 am on Mar 31, 2005 (gmt 0)

Alexa is a joke, thier stats are virtually meaningless. After I install the Alexa toolbar, my website stats went through the roof according to Alexa, after removing the tool bar a month later, stats went back to normal, there too few toolbars installed.

incrediBILL

5:44 am on Mar 31, 2005 (gmt 0)

y'all just crack me up - reading is fundamental.