Easter magic

Higher CTR and EPC at easter

[jetteroheller]

Friday to Monday moved to new highs.
I changed the ad placing middle last week.

Special Sunday and Monday brought unusual high EPC and CTR.

Now today I have the same income, but 50% more impressions than at the same time from Sunday or Monday.

[arrowman]

Me too, that's all I can say right now really. Perhaps the channel analysis on thursday will bring some clarity.

I guess the extra visitors on working days are of lower value than the weekend / holiday visitors.