Defining page keyword areas?

Can you tell Google where to look for keywords?

[robdavy]

Are there any tags that exist to tell the Google Bots to look in a certain part of the page for keywords to decide what ads to show?

For example, Google keeps showing ads that are basically relevant to our menu items, rather than the content on the page.

I'd like to be able to tell the Bots to only read a certain part of the page, then choose ads based on that.

Any ideas?

Thanks

[matthewg]

I don't think there is a way to show only part of a page, I could be wrong though.

You could always just add the URLs to the filter, i did that on my Blog which had Blog related ads, I added them to the filter and I now have very few blog ads. Although that is not fool proof, it works 90% of the time.

[robdavy]

Am I right in thinking that this would be a nice feature?

Just a HTML tag like: -Content Starts Here- and -Content Ends Here-

[matthewg]

It would be a nice feature but I think too many people would abuse it by inserting high paying keywords.

[robdavy]

Well you can do that anyway, just create a page full of high paying keywords. If people arent there for those keywords, why would the click the ad?

[mafew]

Words that appear within title and header tags influence the ads that Google will show.

[Curiosity]

The only way I know of to make Google ignore a section of a page is to encode the section in a format it doesn't read. For instance, you could turn your text menu into an image file, embed it in an iframe, or code the letters as HTML entities.

[berto]

or code the letters as HTML entities

Could you have Google ignore menu text by, for example, doing something like this?

<font color="#000080">Li</font><font color="#000080">nks</font>

Or maybe:

Li<i></i>nks

And so on.

[Curiosity]

I don't think so. I think that Google ignores regular font tags when scanning text. However, you could write "li nks" and then shrink the extra space with CSS small enough that a human reader wouldn't notice it.

[mafew]

I doubt Google parses javascript...

You could try:

<script>document.write("your text here");</script>

Sounds like a bit of worthless hassle though, and you might get up Google's nose for being sneaky.

[jetteroheller]

All my web sites are with <DIV style=positon:absolute

So the place on the page and the place in the html source text are complete independent from each other.