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Wich colors have the highest CTR?

Your test.

         

Mikey85

10:19 pm on Feb 17, 2005 (gmt 0)

10+ Year Member



Hello,

Wich color combination has the highest CTR on your site?
I'm now testing for 3 days different colors and I think this the best combination:

Link: #000080 (or #0000FF, it's very close!)
Text: #000000
Url: #008000

wonderboy

10:26 pm on Feb 17, 2005 (gmt 0)

10+ Year Member



Link: #FJE9P3
Text: #KAS921
Url: #BBB999

Just kidding...

You can't just test different colours on one site and declare them the best overall! It all depends upon the context of your ads, their placement, their size, their target audience. The list goes on.

Far too many variables to measure in 3 days for a number of reasons, and you will kill yourself trying to get the optimum scheme (Although colours blending or contrasting violently are generally thought to be good ideas by many people).

Good luck!
W.

Mikey85

10:28 pm on Feb 17, 2005 (gmt 0)

10+ Year Member



I've read a document of a person who tested on 25 different sites and he had the same results!

wonderboy

10:42 pm on Feb 17, 2005 (gmt 0)

10+ Year Member



lucky him.

suidas

12:35 am on Feb 18, 2005 (gmt 0)

10+ Year Member



On the topic of "close" colors, there's no requirement to use the palate buttons they have. Unless I'm very mistaken, you can use any RGB value you like. I hope so anyway, since their selector doesn't work on my browser....