AdSense Earnings and Observations - August 2023

[gatormark]

Side note. It's August 1, and school is already starting here in the USA...certain states—one more month of the AdSense dead zone.

[edited by: not2easy at 5:38 pm (utc) on Aug 1, 2023]
[edit reason] New month, new thread / Split cleanup [/edit]

[christianz]

Not on my site. I've got quality traffic and charge advertisers for it accordingly. Google is the only one not paying enough for my traffic, and if they don't step it up pretty soon, then they won't be getting any more from me.

Which is why I don't use AdSense on my largest website for years now. If they continue on this path they will only have low quality third world / scraper and AI generated sites left.

[itek]

Today I did 28k page views with a $2.98RPM which resulted in a payout of $87.24. Im going to have to find another job. Last year this was $250

[Sissi]

@Chritianz
Third world will become the first sooner as we think
I have high RPM from the non „first world“.

[capulkit]

@itek Today I earned 5$ from 30k pageviews. It used to be 45$ in 2021. Fully Indian traffic.

[Sissi]

Adsense Shopping links
Any experience in terms of revenues?

[gatormark]

Looks like I'm being throttled today.

[gatormark]

@capulkit

So far this month, I've had 117,174 pageviews from India for $13.10.
For the sake of comparison, I've had 37,109 pageviews from Canada for $70.73

Canada had 1/3 the number of page views but over 5x the revenue. I get the 2nd most traffic from India, but my India traffic is useless. Fortunately, the USA is BY FAR my main traffic source.

[MMedi26]

I rarely get traffic from India. This whole month, I’ve probably received a little over 100 views from India. USA is my #1, Canada #2 and UK #3.

[Senechal]

Today I did 115,000 pageviews on mostly US traffic and made $70 on AdSense.

This is a joke. 15 years of work going down the tubes.

[Sissi]

@senechal
This is about traffic quality
With this number of page views I would earn mid 4 digit K USD per day

[gatormark]

@Sissi

It’s also about your niche. Even then, it’s INSANE that you’re getting $4000 a day on only 115k page views. How is that even possible? Is that what you meant?

[Sissi]

@gateomark
I think there is a confusion here
I said I would …. Not I m making 4000 .
yes my niche is special but I make far below this amount but with far less views.

[Pistoche]

I thought I was a superstar with my $20 Page RPM, but $35 Page RPM is next level.
Despite what people may say, Page RPM is a superior metric to Impressions RPM.

[MMedi26]

$70 for 100k views would make me change up my whole niche tbh

[Senechal]

I used to bring in $300 per day minimum on Adsense. Add in affiliate stuff and it was a good living. Now I'm looking at a total wipeout. Earnings have collapsed this year, starting in January. Not really sure why. Traffic quality seems good (mostly US/UK). Session time is 4+ minutes. I'm using Auto Ads so there is a hit to Active View... So there's that. Who knows. Likely the issue is the death of third party tracking cookies for most browsers.

[christianz]

Now I'm looking at a total wipeout. Earnings have collapsed this year, starting in January

Yes. Total disaster. And in the background Google's earnings have actually INCREASED!

[Sissi]

The only consolatoon would be that G will present a new business model such paid by action ( real transaction for the advertisor) or someting similar.
Otherwise a lot of publishers will have to return to Uber or Deliveroo

[Sissi]

Someone to explain while USD 2 digits per click are still happening even exceptionally when the overall revenues are decreasing sharply.

[gatormark]

Very good ad quality today.

[gatormark]

Someone to explain while USD 2 digits per click are still happening even exceptionally when the overall revenues are decreasing sharply.

Google's revenue is not declining. It's increasing. The revenue of many individual websites is decreasing because the website pool is increasing each day. For instance, when I started my websites in 2005, I took that $100,000 plus revenue a year from someone...from other websites.

[rafraf]

You know that adsense is not main revenue stream for google nowadays? Google cloud is huge part of it

[gatormark]

@rafraf

Actually, over 80% of Google’s (Alphabet) revenue comes from ads and ad related services. Maybe 10% comes from cloud services.

[ember]

You know that adsense is not main revenue stream for google nowadays? Google cloud is huge part of it

The display network (Adsense) has never been Google's (Alphabet's) main revenue stream. Search ads have been and continue to be its primary income producer. Then the display network and other services.

[CommandDork]

Looks like notable ad spend for me for August ended on the 27th.

Lean days ahead with the current month winding down and the new month set to begin on a holiday weekend no less : |

[christianz]

the website pool is increasing each day

No. I am not seeing that at all. All I am seeing is spam/generated/affiliate "websites". Not real websites.

Yet ad revenue is amazingly low this year and only getting lower.

[gatormark]

@christianz

Well, whatever we call those “websites,“ they exist, unfortunately.

[System]

New thread for September's observations is open now: google_adsense/5092497.htm [webmasterworld.com]

[edited by: not2easy at 1:47 pm (utc) on Sep 1, 2023]
[edit reason] New month, new thread [/edit]