Weekend slightly better. Both CPC and CTR are increasing. My idea is that in my primary AdSense niche (leisure) businesses are starting to advertise for post-pandemic activities resulting in better ads and more competition for ad slots.
gatormark
1:15 am on Mar 22, 2021 (gmt 0)
CPC steadily increasing since the removal of Link Ads. Best weekend in years. I wonder if the USA stimulus money is affecting advertising spending. I know I'm promoting my paid memberships more to get a piece of the stimulus pie.
allhearts
1:23 am on Mar 22, 2021 (gmt 0)
I did notice CPC increasing throughout last week as well.
IndyMattR
10:37 am on Mar 22, 2021 (gmt 0)
Best month in 4 years, hope it lasts !
gatormark
4:54 pm on Mar 22, 2021 (gmt 0)
I'm not sure how it happened but I finally jumped to number 1 in one of my niche sites for the first time in 7-8 years. I don't know how long it will stay there because the #1 site for years is having website problems. Once they fix it, they may catapult back to #1. The difference between 2nd and 3rd on the SERP and #1 is incredible! I've gone from averaging 30+ active users to 160!
gatormark
3:55 pm on Mar 24, 2021 (gmt 0)
Numbers are a little down today. Hopefully is just slow reporting.
lammert
4:34 pm on Mar 24, 2021 (gmt 0)
@gatormark, is the previous #1 slot owner also monetizing the site with AdSense or some other ad network like you are doing? I have seen competitor sites above me in the past just giving up and abandoning their sites while I was raking in 4 digits earnings per month in the same niche where I had lower SERP positions for the main keywords. Ranking not always equals earnings. And long-tail searchers are often very targeted and can therefore give higher RPM outcome. Being #1 for one keyword is not the whole story.
Currently a competitor in one of my AdSense niches refused to convert their site to https. They were axed by Google in early February for that. No sign that they are fixing the error. Their AdSense earnings must have been way lower than mine.
gatormark
2:14 am on Mar 25, 2021 (gmt 0)
@lammert
The previous #1 slot owner was monetizing using Adsense the last time I checked, as am I.
My site didn't just go to #1 in a SERP position, it went to #1 in the entire niche from #2. So, virtually every keyword (hundreds of keywords) has me at #1 instead of 2 or 3. It was a huge financial shift. This informational site is still using HTTP as well. The site I replaced uses HTTPS. When I went to HTTPS years ago with my main website I lost a lot of juice. So, I am not changing this website until I have to.
Mentat
6:53 am on Mar 25, 2021 (gmt 0)
CPM is climbing back slowly
MayankParmar
8:34 am on Mar 25, 2021 (gmt 0)
I am not using AdSense anymore (ads are limited for 31 days).
For AdX and other ad networks, CPM seems to be getting now.
Lisa01
7:18 pm on Mar 26, 2021 (gmt 0)
Hi. Anyone seeing a difference in actual page views and page views reported in Adsense?
Niresh12495
5:59 am on Mar 27, 2021 (gmt 0)
Hi Lisa01,
My pageviews dropped but earnings has been same since.
Lisa01
8:31 am on Mar 27, 2021 (gmt 0)
When did this start happening with you? I think it was November for me
gatormark
5:36 pm on Mar 28, 2021 (gmt 0)
I have been getting lower Adsense number across that board, on all of my websites, this weekend.
allhearts
3:32 am on Mar 29, 2021 (gmt 0)
Same here @gatormark, since about Friday for me.
Niresh12495
5:39 am on Mar 29, 2021 (gmt 0)
@Lisa1 Yes after December 1st week, Also Google core update was a problem for me.
Lisa01
10:06 am on Mar 29, 2021 (gmt 0)
Maybe Adsense has started filtering ad block users
NickMNS
7:25 pm on Mar 30, 2021 (gmt 0)
What the heck! I have a negative balance in my account. It's only a few dollars, but still that is strange. Payment history shows invalid traffic billed on the 29th, yesterday.
gatormark
8:14 pm on Mar 30, 2021 (gmt 0)
@NickMNS
Me too, but it’s only .05.
lammert
8:29 pm on Mar 30, 2021 (gmt 0)
Clawback in a specific vertical? Could be a large advertiser in a specific niche who couldn't pay their bills?
NickMNS
12:09 am on Mar 31, 2021 (gmt 0)
I'm really not worried about the why, given that is a small amount. But I find the timing odd, why now 2 days before month end, why not just included it with the normal month end clawback? What makes this special?
nomis5
11:26 am on Mar 31, 2021 (gmt 0)
Same here, UK website. -78p
IndyMattR
11:34 am on Mar 31, 2021 (gmt 0)
Same here -25p on 29th March.
Bit strange.
marcuswill
3:02 pm on Mar 31, 2021 (gmt 0)
"Hi. Anyone seeing a difference in actual page views and page views reported in Adsense?"
Yes, Google had automatically switched on "auto ads", without my permission, which causes a terrible user experience.
Check and make sure "auto ads" are off, otherwise you may see the same problem.
Hope that helps!
allhearts
5:20 pm on Mar 31, 2021 (gmt 0)
Just checked mine, it is off but thanks for the heads up.
System
1:09 pm on Apr 1, 2021 (gmt 0)
redhat
The following 10 messages were cut out to new thread by martinibuster. New thread at: google_adsense/5032139.htm [webmasterworld.com] 11:16 am on Apr 1, 2021 (utc -5)
