How Do Your Average Earnings Compare?

[RedBar]

This is a Google blog post from March 2018 with some interesting statistics for 2017:

[blog.google...]

We paid $12.6 billion to publishing partners in our ad network last year.

Google's own AdSense logout page states:

A few reasons why almost 2 million people have chosen AdSense.

Let's be simplistic, 12.6 billion divided by 2 million = 6.300 or $525 per month.

Obviously some people earn way more than $525 per month, like I used to, and obviously loads earn less than $525 per month, like I do now:-(

Nevertheless it does give a ball park figure that many have asked in the past however do bear in mind that this was for 2017.

[NickMNS]

Typically things like "revenue distribution" follow an exponential distribution, of which Pareto distribution (80/20) is the most well known. Basically many sites earn far less than the average while few earn far more. The average is likely to remain in the same general range over time, but the gap between the few and many is likely to grow.