Welcome to WebmasterWorld Guest from 34.204.171.108

Forum Moderators: martinibuster

Message Too Old, No Replies

Why does my 728x90 unit always display 468x60 ads?

     
10:17 am on Feb 20, 2018 (gmt 0)

New User

10+ Year Member Top Contributors Of The Month

joined:Feb 3, 2006
posts:28
votes: 0


So I just recently realized this was happening and is probably the cause of such poor performance since about 2 weeks ago. My 728x90 spots are always showing 468*60 ads and obviously the smaller size has less CTR and pays less. Anyone else have this issue?
10:28 am on Feb 20, 2018 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:Sept 25, 2005
posts:2091
votes: 370


If no 728x90 ads are available, a 468x60 ad may be shown because it fits in the slot.

That also goes for other compatible sizes.

Make sure the container is large enough to actually fit a 728x90 ad.
11:33 am on Feb 20, 2018 (gmt 0)

Full Member from NZ 

10+ Year Member

joined:July 28, 2003
posts: 318
votes: 7


Are you using DFP?
4:20 pm on Feb 20, 2018 (gmt 0)

New User

10+ Year Member Top Contributors Of The Month

joined:Feb 3, 2006
posts:28
votes: 0


Pretty sure the container is large enough and the spot was showing 728x90 ads before.
4:40 pm on Feb 20, 2018 (gmt 0)

New User

10+ Year Member Top Contributors Of The Month

joined:Feb 3, 2006
posts:28
votes: 0


How does DFP compare to just running adsense?
6:08 pm on Feb 20, 2018 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:Sept 25, 2005
posts:2091
votes: 370


Is this based only on what you see, or have you found confirmation in your Performance Reports that fewer 728x90 ads are being shown?
8:41 pm on Feb 20, 2018 (gmt 0)

New User

10+ Year Member Top Contributors Of The Month

joined:Feb 3, 2006
posts:28
votes: 0


What I see, also the Ctr rates and earnings are at an all time low.
8:47 pm on Feb 20, 2018 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:Sept 25, 2005
posts:2091
votes: 370


Performance reports > Advanced reports > Ad sizes, click 728x90 to get a line graph.

(And then compare that with other sizes, of course.)