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Question about invalid traffic and smart pricing

2:11 am on Feb 5, 2017 (gmt 0)

New User

joined:Aug 24, 2016
votes: 1

I have a website with some portion of traffic that is valuable/converts well. (For example I know that some of my visitors convert for paid service of monthly subscription of $10 - I know it because I use affiliate banners from time to time)
But I also have very bad kind of traffic probably originating from botnet I think it is responsible for that 4 - 8% of invalid activity I'm getting each month.

my questions:

1) Does it mean I'm not getting full price per click from legit visitor when he clicks and makes purchase/subscription?
2) If I try to filter that bad kind of traffic from showing adsense ads how long should I wait before making any conclusion?
2:15 am on Feb 6, 2017 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member keyplyr is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Sept 26, 2001
votes: 893

Hi montyy and welcome to WebmasterWorld [webmasterworld.com]

This is one of the many reasons why unbeneficial agents (bots & tools) should be blocked from access to your server. This requires diligent upkeep.


Until this is managed, you won't get anything near accurate stats to work with.
2:23 pm on Feb 6, 2017 (gmt 0)

New User

joined:Aug 24, 2016
votes: 1

yeah in my case it is not as easy. I started to collect browser fingerprints 45 days ago and so far I suspect it is more than 10 000 residential IPs (733 ASN) from 76 countries in the world and 3200 unique browser fingerprints. It is growing each day.

Anyway I think I am indeed smart priced. Just yesterday I got affiliate sale of $20 from one adblock user. I don't even remember having such high click on adsense ever.

I think maybe my competition is trying to sabotage my adsense earning for years.
Or even some advertiser could be doing that to get cheap leads from me