Forum Moderators: martinibuster

Message Too Old, No Replies

New AdWords Rules Go into Effect Today

         

Buzliteyear

5:45 am on Jan 13, 2005 (gmt 0)

10+ Year Member



What is the verdict?

yosemite

5:59 am on Jan 13, 2005 (gmt 0)

10+ Year Member



Yesterday was awesome; today looks to be good too. How long it'll last (or whether it is a coincidence or not), I have no idea.

jardin

11:16 am on Jan 13, 2005 (gmt 0)

10+ Year Member



Earning doubled (!) yesterday, I can't believe it. I was so worried about these changes, and now I'm praising the Google gods. But with my luck, things will probably reverse in a couple of days.

But very promising right now.

Zygoot

11:41 am on Jan 13, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Earnings are lower than the past week, but it's still too soon to say anything about it.

taps

11:50 am on Jan 13, 2005 (gmt 0)

10+ Year Member



Earnings seem to be around 50% higher than yesterday -- and higher than ever after three hours of the new adsense day.

But maybe it is just some statistical inaccuracy.

Freedom

12:10 pm on Jan 13, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



My CPM is 50 percent LOWER so far this morning - 4 hours after the start of it. And I never had very many AFF ads on my sites. I don't remember seeing any in the last few months at least.

Nikke

1:22 pm on Jan 13, 2005 (gmt 0)

10+ Year Member



My stats are looking awful today. 40% of the usual CTR, 20% of the usual CPM and accordingly very low earnings.

However, I agree that it is too early to say that this is all due to the Aff change, even though I have had lots of affiliate ads on my site in the past.

Otherwise this has been a great month this far.

jenkers

1:27 pm on Jan 13, 2005 (gmt 0)

10+ Year Member



my eCPM is up over 125% this morning - CTR is up only a little. I'd be extremely excited if this really meant anything but at least I can spend the afternoon daydreaming about Porsches...

maximillianos

1:40 pm on Jan 13, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Clicks and earnings are WAY UP for me today... but I am wary to conclude it is related to the Adwords changes. Especially after reading some of the threads in the Adwords forum where they are saying it doesn't look like Google has implemented any changes yet.

Just looking at the posts in this thread, it seems to be pretty inconclusive. Some are way up, some are way down. Same thing we hear every day...;-)

Let's give it a few weeks, see how things are going then.

Cheers!

scottct1

1:52 pm on Jan 13, 2005 (gmt 0)

10+ Year Member



I was down yesterday 50%....

Don't know why, hopefully it fixes itself today.

Nikke

1:53 pm on Jan 13, 2005 (gmt 0)

10+ Year Member



my eCPM is up over 125% this morning - CTR is up only a little. I'd be extremely excited if this really meant anything but at least I can spend the afternoon daydreaming about Porsches...

I'm really happy to read this.

And I have now noticed that my direct-to-merchant-via-aff-net ads are still displaying together with others like it. On site I see pretty much the same ads as usual. So, I'm pretty much just hoping it's a matter of slow stats for me today. It has happened before that there has been over 12 hour delays in the updates, especially on high traffic days.

Macro

2:21 pm on Jan 13, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Today is the 'Big Day'

It isn't.

kempozone

2:32 pm on Jan 13, 2005 (gmt 0)

10+ Year Member



still low for me

kz

triumph

2:52 pm on Jan 13, 2005 (gmt 0)

10+ Year Member



No adwords changes have been implemented...

europeforvisitors

3:24 pm on Jan 13, 2005 (gmt 0)



No adwords changes have been implemented...

Right, and even when they are implemented, it will be a while before publishers can accurately gauge the consequences (which are likely to vary from publisher to publisher, depending on how many direct-to-merchant ads have been showing on the individual publishers' pages).

jenkers

3:46 pm on Jan 13, 2005 (gmt 0)

10+ Year Member



duh...my eCPM is now heading back down to normal levels. I'm off out to the car park to kick my Fiat...

must be something in the offing - stats seem erratic today.

triumph

4:01 pm on Jan 13, 2005 (gmt 0)

10+ Year Member



Good point EFV.. This thread is a great example of how Adsense fluctuates hourly. People tend to take those changes, and draw false conclusions...

esllou

4:04 pm on Jan 13, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



nothing has even changed yet on AdWords!

<rolls eyes>

Freedom

4:33 pm on Jan 13, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I am embarrassed I jumped on this "me too" bandwagon. I reported earlier in this thread of a 50 percent drop in CPM. Something I've never seen before. Now, it's 50 percent above normal.

So I shouldn't have hit the panic button without more time and facts.

One thing I might say is that the numbers seem to be fluctuating a little more crazy today then usual.

Macro

4:40 pm on Jan 13, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I don't know what all the fuss is about. As I said waaayback - Today isn't the big day. There is no change.

As I've said in point 6 here [webmasterworld.com] stats always go wonky before any major change. The fact that stats are a bit out of normal today was something to be expected!

Take a break from panic and relax a bit!

Nikke

8:42 pm on Jan 13, 2005 (gmt 0)

10+ Year Member



No adwords changes have been implemented...

Well, a lot of advertisers seem to have changed their ads for today (stripping out the aff part, changing landing urls) resulting in their ads being held for editorial review.
It would give us a smaller inventory for a while.

Still, I fully agree with Macro about daily flux, and my eCPM seems to be bad today due to the fact that I have gained a lot of new visitors landing on a page full of stop words. They're probably dissapointed with their search, since it looks as if the vast majority of the back click to Google.

hunderdown

8:44 pm on Jan 13, 2005 (gmt 0)



Nikke, I'm curious. What's a page full of stop words?

Nikke

9:59 pm on Jan 13, 2005 (gmt 0)

10+ Year Member



[quote]What's a page full of stop words?[quote]

Words that will stop Google from showing ads on the page. I think it all started out with New York Post running a story on a coffert killing accompanied with ads for luggage. Hilariously fun, but not from the advertisers view.

Death, murder, rape are sure to be on the list. It's pretty hard to get AdSense ads on pages with rap lyrics...

I guess you could call them global negative keywords.

adamxcl

10:34 pm on Jan 13, 2005 (gmt 0)

10+ Year Member



I've already thought about contacting support because my CPM is three times normal levels, but then I saw this and remembered that today was the day. I made my average day by early this afternoon. I'm concerned but have to believe it's due to the implementation today. It is steadily going down since morning so it's not quite as out of whack as when I first checked this morning. I almost fell out of my chair.

TonysDesigns

12:20 am on Jan 14, 2005 (gmt 0)

10+ Year Member



what the heck are you all talking about? mY EPC/cpm egtc, are all pretty close to being the same. Can someone post what you are talking about?

MikeNoLastName

12:51 am on Jan 14, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>Death, murder, rape are sure to be on the list...

But if you have a totally innocent page which just happens to have one and it's getting only PSAs you can contact support give them the URL and they'll review and fix it on a individual basis. We did.

jenkers

7:12 am on Jan 14, 2005 (gmt 0)

10+ Year Member



it wouldn't surprise me if you googled the word rape that there wouldn't be an ad saying 'get raped at ebay...' they don't seem to be too choosy about how they're seen vis-a-vis quality and content of ads.

Tonys... a number of people have been seeing out of the ordinary eCPM (probably attributable to a stats update delay) and speculated it might be due to the new Adwords policy - although that doesn't appear to have happened yet.

Nikke

7:19 am on Jan 14, 2005 (gmt 0)

10+ Year Member



At the end of the day, all went back to normal.
(And my own affiliate ads are still doing fine as well.)

yosemite

7:35 am on Jan 14, 2005 (gmt 0)

10+ Year Member



Today was a good day. Yesterday was even better. It could be anything--I am not attributing it to this big "Change" (and it sounds like I couldn't anyway). I just hope that it lasts.

novice

2:45 pm on Jan 14, 2005 (gmt 0)

10+ Year Member



Looks like it started,
[webmasterworld.com...]
This 58 message thread spans 2 pages: 58