Good to read you feel liberated Frank, that's I think the most important thing. I'm curious and how you have so many pages on one site, but I know we can't talk specifics, anyway 300,000 seems like a lot to me.
On a traffic angle I have a lot, daily, a network, still the income keeps going down. It bothers me the idea of being giving away for cheap or almost free lots of impressions that I don't even have a good report on performance, too many doubts if it's about ad blockers or what.
At this moment my decision is not precisely about Adsense and how to get it to make more money, it's more about the user experience, the speed, the site fast response without ads, clean and quick load VS a site with ads, extra code form Adsense and the nonsense off topic words on the sides (the ads).
How I'm seeing this now: let's say you all have a site or sites with 5K visitors per day, 500 pages, and a site response of 0.5 average seconds reported by metric tools. It's clean, people read it, IT'S A RESPECTED BRAND, hey, it's well positioned and considered authority on it's field, let's say as mentioned above a travel or vacations site. There is potential on putting sponsored RELATED stuff there.
And yet, you have a choice, I offer you US$200 per month:
- but you have to insert extra 15K to 60K of code
- my code slows your site down to 1 to 1.5 seconds response
- some ads appear vertical/horizontal despite of what you do (yes, a glitch)
And last, my offer involves that your nice articles about Vienna, or Paris, Quebec and Toronto with such nice pretty pictures... well, show aside, in the middle or top/below, BIG boxes with ugly text about TRUCKS, loosing weight, paint for houses, travel packages to RUSSIA, and let's not forget MY SUITE of free online apps Xmail, Xdocs, Xstats, Xmed, Xwidgets, Xstuff. Oh you don't like that? I give you free a control panel where you can block manually those unrelated ads dedicating just a few minutes to hours every week, just as if you were cleaning manually your inbox from spam.
It comes to my mind that with such traffic and such content, 4 ads for as cheap as US$100 the whole for the complete month, about traveling to Quebec, Toronto, Paris and Vienna would be better in such case instead of the US$200, considering the long term effects of speed, page load, extra code and hey, I don't think that would be catched up by adblockers if easy-non-hassle-well-done-small-code.
Speed, extra code, unrelated stuff... I surely wonder how Adsense impacts sites growth now.