Mobile Anchor Ad

[Maleda]

Hi everyone

Just wondered if anyone had tried out the anchor ads for mobile yet? Are they worth implementing? Has revenue or bounce rate increased/decreased?

Also, can anyone advise what the T&C's are regarding number of ad units alongside an anchor ad? Is it 3 plus the anchor or 2 plus the anchor.

Thanks!

[RedBar]

As far as I am aware it's only for premium publishers and not yet released for us minions!

Have you the opportunity to use it?

I really like the look of them.

[Maleda]

Hey RedBar I'm not a premium publisher - that's wishful thinking! But last year I was offered a site review and I keep in touch with the contact I made, a few weeks ago they mentioned the anchor ads and have since sent me the code to implement it. I have put it live but can't tell how it's going yet with the reports being down!

My mobile RPM is dire in comparison to desktop and tablets so I'm keen to see if the anchor ads make any improvement!

[ruip]

I use it since march 20, very low income compared with other ads, very low cpc and rpm.
Get a few Euros in a month... like 320x50, advertizers rotate on ad... Increase since April 22 (mobile changes... maybe, i don't know)
Only users with 360px or less see it...

[surfgatinho]

Same deal as Maleda and yes, as above pretty awful coversions.

[Broadway]

I'm not a premium publisher either and had a review last year and that person mentioned it to me too. I wasn't interested but I wonder if the AdSense chat/help person would give you the code.

[Maleda]

@Broadway it was the person who did my initial review who gave me the code snippet. I have to say I was quite excited to implement this but the results haven't been great so far!