Drop in CPM travel sector

[pflyers]

I've had a significant drop in cpm in travel related ads, especially air travel.

This started around 10 days ago.

I'm trying to find out if it's just me or across the boards.

Thanks

[europeforvisitors]

I'm also in the travel sector (though air travel is only one of many subtopics on my site), and I've had a noticeable uptick in CPM since Christmas.

[maximillianos]

Variations are normal. It varies based on your visitors and your ad placement and the weather in the part of the country where your visitors might come from... ;-) Don't fret over short-term variations. I try to look at things from a month to month perspective. As long as I keep growing from month to month, I don't worry about the weekly ups and downs.