About a year ago, Google propose us to switch from classic Adsense, to Adx platform. This sounded great!
This means other ad codes, other interface and implementation type.
Good thing is that you can set some rules and min price based on the rules, also you got a better $ split.
Ok, nice... this should be a Adsense Premium, but:
- interface is running very, very slow.
- reports a delayed usually by on day!
I still have 30% running classic Adsense on my sites so I can compare performance.
It was kind of fine until about a month ago, until something got broken!
No real answers from support team, of course!
They cannot give an answer why Adsense pays way better not than ADX!
- CPC plummeted by 40%! Each day lower click numbers.
I've lost 40% of the click numbers in about 1.5 months!
- final reports are delayed by days (2-3) very often!
- CPM is now 30% lower than Adsense!
Is like a perfect storm:
- ADX/adsense with problems: lower cpc, lower payment + SERPS changes each week => 50% income loss since march 2013...
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So, I'm the only one with Adx problems?