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Know when it's time to leave

publishers should know when it's time to go elsewhere

     
10:04 pm on Oct 16, 2013 (gmt 0)

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Well after a 10 year run with Adsense it finally makes no sense to continue and I will be switching to another program next week.

I made high 6 figures with this network so I am sad to be leaving but sometimes things come to an end.

The ever changing SERP algorithm changes and the mad experimentation has made Adsense too unstable for a lot of publishers.

Heading to Bing/Yahoo Media.Net.

My trial runs with them have been really excellent so far.
10:07 pm on Oct 16, 2013 (gmt 0)

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Where does most of your traffic come from? Media.net seems to have poor results for me.
11:00 pm on Oct 16, 2013 (gmt 0)

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Organic for the most part.

It seems to be working well for now...
12:19 am on Oct 17, 2013 (gmt 0)

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Organic for the most part.


That's your challenge... Sticky-ness/repeat visitors make for stable income...
4:28 am on Oct 17, 2013 (gmt 0)

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I've been with Adsense now for 9 years, and this month has been a disaster.

I will hang in there two more months, and if it doesn't improve, I will have to leave and go elsewhere in 2014.

Such a shame, as this was the best of the bunch.
5:58 pm on Oct 18, 2013 (gmt 0)

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Other text based ads haven't done it for me. However, as an experiment I changed all my valueclick ads to cpc rather than cpm. Making 14 times what I am from adsense for 15 days of October, 2 days made twice what I was in adsense revenue and one day made 14c less than what I had been making. Not sure text based ads are necessarily the only "player" here.
7:23 pm on Oct 18, 2013 (gmt 0)

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@blairsp

Did you replace all of your adsense ads? Does valueclick serve mainly image ads? What is your average daily impressions? I would like to see if I can get accepted in that program too.
8:54 pm on Oct 18, 2013 (gmt 0)

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Just got approved/invited by media.net (using my biggest website domain).

SO far the experience is
- a personal touch (I also have an account manager there already and they ask to send them email)
- fast approval (only applied after reading this thread)
- Contrary to some other programs it seems they don't care all that much where you live it seems (Europe)

next steps:
- figure out how their stuff works
e.g. I've no clue how they will pay - google's direct deposit is something I like a lot.
- some A/B testing

I'm thinking of starting slow. But it's also starting to be the slow season for my biggest website, so I'd need to do a 50%/50% chance split or something like that - bummer need to read up if G won't get mad at me for doing that.

I'm by far not ready to ditch Adsense. I just like to have an alternative and build up a relation with them too.

Any better thread out here for experiences with media.net ?
9:22 am on Oct 19, 2013 (gmt 0)

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@blairsp

Did you replace all of your adsense ads? Does valueclick serve mainly image ads? What is your average daily impressions? I would like to see if I can get accepted in that program too.


Hi, yes I did. Not saying that it will work for everyone and I don't know if it is just that "something different" effect on my website. They do serve mainly image ads which can be either cpm or cpc. CPM has never been a particularly great return for me but the cpc - boy oh boy. First time I had ever made $100+ on 6000 imps in a day.

the other thing I would say is that you won't find any pointless PIP threads about vc. They always pay on the same date - 20th of month following earnings. In fact, we received the payment today (day early)
2:29 pm on Oct 19, 2013 (gmt 0)

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Any better thread out here for experiences with media.net ?


If you find one, let me know. What I like about them: they talk to me (and have even called me just to check in). They pay via Paypal (at least in my case). They perform almost as welll as adsense. What I don't like: their reports are poor and only show rpm and impressions, not epc or ctr. They will occasionally change the ads' appearance on my site without telling me ahead of time.
1:21 pm on Oct 20, 2013 (gmt 0)

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It's interesting that media.net's policies specifically come out against UGC, and also sites that attract traffic from countries other than the US, Canada and the UK. If a lot of advertisers start using this, that's going to affect a lot of forums and directories (which tend to attract low-quality international traffic). I can see why these policies would be very appealing to advertisers.
5:45 am on Oct 22, 2013 (gmt 0)

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Can you Adsense and Media.net on the same site or does that violate TOS?
7:04 am on Oct 23, 2013 (gmt 0)

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You can run both media.net and adsense. I am running them with no issues so far.
My only complaint (if i can say that is), media.net revenues fluctuate a lot.. Adsense is more or less steady but media.net varies almost every day.
 

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