Welcome to WebmasterWorld Guest from 54.147.44.93

Forum Moderators: incrediBILL & martinibuster

Message Too Old, No Replies

Best Position Of Mobile Ads

     

snickles121

3:34 pm on Sep 29, 2013 (gmt 0)

5+ Year Member



My mobile website has a ctr that is only 20% of my desktop site. I run a mobile site that was built in dudamobile by hand. I currently run the bigger ad unit at the bottom of the page.

I trying to find a way to get a better ctr with my mobile site.

My question is how is everyone else doing with mobile ads compared to their desktop ads and what ad position are you using? Will I get better results by placing the smaller ad unit at the top of the page instead of the larger one at the bottom?

Thanks

nomis5

6:55 pm on Sep 29, 2013 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Tablets are 81% of the desktop CTR. Mobiles are 32% of the desktop CTR.

This has differed though over the last year or so.

For mobiles, the ad is a 300x250 and it appears well below the fold after the key information.

You don't say if your "mobile" website is also shown to tablets.

CTR of course is not the whole story and probably not the most important stat. Earnings by channel are probably more important for me personally and that tells a very different story.

snickles121

10:36 pm on Sep 29, 2013 (gmt 0)

5+ Year Member



my mobile is not shown on tablets

Sally Stitts

4:28 pm on Sep 30, 2013 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



For September -
Tablets are 74% of the desktop CTR. Mobiles are 30% of the desktop CTR.

This has differed over the past year or so.

For desktop and tablet platforms, the 250x250 appears above the fold. For mobile, the 250x250 gets pushed below the fold.

My "one-size-fits-all" approach (narrowed width) applies to all three, desktop, tablet and mobile.

I would love to see higher mobile CTR, but that would mean placing the ad at the very top. The Google search department may strongly disapprove, so I don't think I will do that.
 

Featured Threads

Hot Threads This Week

Hot Threads This Month