"failed to render creative"

[Lame_Wolf]

Anyone else seeing this message in the ARC ?
I've Googled it, but no real info about it.

[netmeg]

Nope. Weird.

[Lame_Wolf]

It is, and you cannot block it, because there is no URL to block.

[jabas]

I think it's related to their new alerts system and how they deliver these alerts to people who are not involved/cannot do something to fix it (thanks capt. obvious ^^), but I like transparency, and it would be awesome to get notices/"alerts" when there is a problem, even if you can't fix it (or it's not on your end).

[Lame_Wolf]

It has nothing to do with the alerts. You have to go to the "shown adverts" to see it.

[MsHuggys]

I'm getting that message. They amounted to 26,000+ failed to rendered. They say it's the result of link units not being clicked. I'm guessing that means if I pull the link units, add another ad block, I can monetize those 26,000, maybe?

[Lame_Wolf]

Link units do not show up in the "shown ads" section.

[MsHuggys]

This is frustrating. I tried to quote the paragraph from google, I tried to post the link. It doesn't post and tosses me to WW search box both times. It's G support answer 1224195. Search it.

[lucy24]

This one?

[support.google.com...]

An ad request is counted each time your site requests an ad to be served, even if no ad is returned.

etc.

Were you signed in when you read the page? It's a good idea to try links in a different browser-- one you don't normally use for the site-- to make sure they still work.

[MsHuggys]

I was signed in. It worked the third time when I didn't quote or link. Anyways, yes that's the link. Seems like it's basically the same issue. Ads not being served/rendered. I ended up with 50,000 impressions not being served ads in August. When I researched in support, it says the ads were likely link units. Odd, those failed to render ad stats weren't there before. The message is just showing up now, since mid August, about the same time my earnings dropped to a third. I know it's that time of year. But, this is a huge drop for me, biggest drop since I started in 2005.

[Lame_Wolf]

An ad request is counted each time your site requests an ad to be served, even if no ad is returned.

That is a different problem to this one. "Unmatched ad requests" is not the same as "failed to render creative"

Also, I don't see it every day in the ARC.

[Lame_Wolf]

Here is an example of what it looks like...
[lh3.googleusercontent.com...]