New AdSense Message Today - Are They Joking?

[HuskyPup]

As many of you know today Google has massacred my sites, how nice it was to see a message from them when I checked into my very depleted account:

Get the most out of AdSense - Opt in to receive our customised help and suggestions today!

I know how to get out of AdSense Google and I'm starting on removing you in the morning, you are no longer welcome.

[ember]

Their customized suggestions actually helped us and increased revenue by about 20%. Might be worth opting in before completely opting out.

[HuskyPup]

If I told you that I was the instigator of the heat map, what would you say?

[koan]

If I told you that I was the instigator of the heat map, what would you say?

That's hot.

[kd454]

Yep I got similar stuff right after Feb 21 when Panda numero uno slapped me like a bit*h.

Then I got some invite to meets Adsense reps in person at coffee shop, believe me they did not want to have a chat with me.

After much pain I have finally came into acceptance of my current situation.. Google truly created a monster with me I see how they play now I will play a different game as well ;) I have always held off playing dirty but game on now.

Anyway sorry to hear about your hit, it does suks it really does.

[Scurramunga]

I know how to get out of AdSense Google and I'm starting on removing you in the morning, you are no longer welcome.

Good for you. Speaking from experience, it's probably the best move you'll ever make with Adsense. At least you can divert your energy to the pursuit of ventures which are more stable and more fruitful.

[ErnestHemingway]

@Ember,
Search Quality team says no ads up the fold and such. However the Adsense Team suggestions are always Ads on the top, and other places which looks spammy to search quality team.

If anyone works for Google, can you please tell them to get Adsense Team sit with Search Team and make up their freaking mind.

Nothing ads up.

I have officially moved to Facebook Advertising and we are earning 50fold more than what we were doing with Adsense.

It is time you webmasters take action.

[Automotive site]

One of their suggestions worked great for me. About two months ago got a message in my account; they suggested I replace the old 428 by 60 with the bigger 728 by 90 banner on my automotive site. Well, I have seen ecpm go up significantly on that site since. ECPM has gone up comparatively more than the increase in CTR. I guess you do get higher paying ads in the bigger blocks. And the drop in earnings in May has not really been on that site. In fact, this site has kept earnings reasonable or it would have looked really bad.

In hindsight, it may have been a no-brainer suggestion, but at the time I wasn't wise to it. So I am really thankful for the tip.

[ember]

@Ernest Hemingway, Facebook has ads like Adsense that can be places on a website?

[freelanceit]

@ember,

My thoughts exactly. If facebook ads can be placed on websites just like Adsense can the quick show me the way because, like most other posters, my revenue is down well over 50% on last year. Amazing considering i'm actually running moree google ads than last year:-(

[Play_Bach]

> Facebook has ads like Adsense that can be places on a website?

Not that I know of. I think ErnestHemingway is just talking about getting better results for his business advertising on Facebook. Could be wrong, but that's what it sounds like to me. As I understand it, Facebook is the only "publisher" making money off of Facebook ads.

[ErnestHemingway]

There is no such thing as Facebook Ads on your site. You can advertise on Facebook itself and drive traffic to your websites. I have seen better revenue that way.

So in a sense I am doing Facebook PPC to my website and conversions been good.

Adsense is changing.

[azlinda]

I was using Facebook ads for a while, and that is really a good way to drive traffic to your website. I think I'll go back to that. AdSense isn't going anywhere except down from what I've seen.

[Leosghost]

So in a sense I am doing Facebook PPC to my website and conversions been good.

You're sure you aren't describing arbitrage ..ie; buying ads on facebook to send visitors to your site which itself runs adsense and makes it's money ( that way = "arbitrage" ) when they click on your adsense ? ..

If so ..?

Bear in mind that if Google discover it ..they will ban you , terminate your adsense account.

[Scurramunga]

You're sure you aren't describing arbitrage ..ie; buying ads on facebook to send visitors to your site which itself runs adsense and makes it's money ( that way = "arbitrage" ) when they click on your adsense ? ..

Good question, I was wondering the same thing. As far as I know FB doesn't offer account holders monetisation options in the form of ad publishing,

[sailorjwd]

1st time in 7 years and 3 months. Adsense ads have been turned off. Now I can get a good night sleep and will know exactly what my totals are in the morning.

It will be interesting to see if my bounce rate gets better.

Perhaps I can sell some slightly used adsense ads on Ebay.

[Freedom]

I am proud of those who took their adsense ads off. Seriously. That's tough. That's brave. Good for you sailorjwd. Good for you huskypup if you take them off.

I've been "phasing" them out, and another network in.

[Lexur]

If I told you that I was the instigator of the heat map, what would you say?

You're my hero now.

[incrediBILL]

Bear in mind that if Google discover it ..they will ban you , terminate your adsense account.

If you have a page full of nothing but ads it's arbitrage.

The whole thing is about intent, you have a right to advertise your site, and it should be obvious from the ads and page content you're driving legit traffic to a legit site for legit purposes.

Most of those that did arbitrage had junk sites nobody wanted to be on, autogen nonsense, and stuffed full of ads to force people to click an ad to get off the site.

[farmboy]

I know how to get out of AdSense Google and I'm starting on removing you in the morning, you are no longer welcome.

Before you go, please appoint someone to take over your job of starting the PIP thread every month.

FarmBoy

[HuskyPup]

Before you go

Hahaha...believe it or not I've been checking for that this morning:-)

I've decided I'm not going anywhere, it's now become personal, I hate my section of the SERPs being littered with irrelevant junk...they want junk, I'll give 'em more junk than they know what to do with! :-)

[azlinda]

So what you are all saying is that using Facebook ads to drive traffic to a site is not good?

[ErnestHemingway]

@Leosghost

I am online since early 90s. Been one of the early Adsense publishers I know their TOS so very well. 5 of my sites been featured on their Adsense review sites.

I don't drive traffic to my sites with Adsense on them, I have taken those away and incorporated affiliate offers which has been doing good. Honestly, some niches do so well in Facebook PPC.

[HuskyPup]

Honestly, some niches do so well in Facebook PPC.

Using a broad canvas how would you describe those?

Retail, fashion, video, music...my entire industry worldwide is waiting with baited breath since no one's been able to do a thing with FB or Twitter yet...and some have tried really, really hard, believe me.

Personally I feel some/many of us are just not cut-out for that type of business/interaction/whatever it is I'm trying to say! :-)

[netmeg]

So what you are all saying is that using Facebook ads to drive traffic to a site is not good?

Anyone who says that is wrong.

But you have to use common sense about it. If the page on your site that you are sending your FB traffic to is littered with ads, then you're probably eventually gonna attract some attention you don't want (either from Google or from FB) Personally, I advertise many of my sites with AdSense on them, but I rarely have them land on a page with ads. In fact, at the moment, none of my ads do.

It all comes down to perceived intent. If your blatant intent is to bring in Facebook traffic in hopes that they'll click on the ads on your landing page (or if it's not your intent but it LOOKS that way) then don't do it.

If you're trying to build more traffic to the site, and hopefully attract a few more clicks along the way, then go, do.

Using a broad canvas how would you describe those?

As far as when to use FB traffic -> I use FB similar to the way I use the Display Network (Content Network) in Google. I use Search when I'm advertising something I know people want and are already searching for. i.e. they're looking, they type it in, and there I am.

I use display (and Facebook) for products or services or sites where the user might not know I exist yet; they're not particularly looking for me, but I hope to capture their interest by putting my ad in front of their eyeballs.

B2C works a lot better on FB in my experience, because the targeting options are not really tailored for businesses. I hope that changes, as most of my client work is B2B.

[db01]

@Husky "I know how to get out of AdSense Google and I'm starting on removing you in the morning, you are no longer welcome. "
Since I haven't posted here for a few years, I made some checks from threads posted a few years ago and you where an uber enthusiast back then (about earnings and serps positions)
I deeply feel sorry about your current situation, but getting rid of adsense,IMHO, is not a way to react, instead look for ways to improve your sites with the new rules.
With regards to FB , IMHO the majority of the 500 mils of users spend their time in facebook apps or chatting instead of clicking adds...
Finally Adsense is by far the best way of revenue for publishers and it will be for many years ahead.

[HuskyPup]

instead look for ways to improve your sites with the new rules.

No disrespect to anyone who's been hammered by the Pandas however I'm fairly sure someone at Google lifted those improvements from me many years ago! I was here before Google, I helped refine their algo amongst other things in the late 90s before it was even launched to webmasters.

These pandas are being very, very selective with their diets, notice there have been three of them? I've definitely sussed some of it out and I actually have some sites that have gained traffic, those sites gave me the clues as to what was happening.

A new site that's under daily additions etc has given me even more insight that I'm correct. New sites are good at a time like this since it's easy to see very quickly whether one is right or wrong.

I haven't removed AdSense yet since I need to keep track of mine and Google's improvements and the earnings' level has bounced back up to reasonable daily beer money so for the moment the ads can stay...good job I don't have a mortgage to pay though!