Adsense cache mystery

[SEOPTI]

When showing the cache of URLs of a site I see something strange. A lot of public service ads or no ads at all as well as ads not related to the content appear. Using the adsense preview tool everything looks fine.

I have checked the cache of a different site in the same niche, it has 100% better CTR and the ads in the cached version look completely on topic without any PSAs.

[glitterball]

Is it being blocked in "Allowed Sites"?

[SEOPTI]

Under "unauthorized sites" I see webcache.googleusercontent.com - I will add this URL as authorized and see what happens.

[incrediBILL]

I posted about a year ago about the ads in cache displaying improperly most of the time, not always but frequently, and Google acknowledged there was a problem, it was escalated, and we never heard about it again.

Another problem I raised was whether we got credits for ads on those cache pages because I use allowed sites and there was possible an issue there too, no resolution has been heard on that topic either.

We've been abandoned.

[johnmoose]

This would be something for ASA to look into..

[jbayabas]

I am experiencing the same problem. I see a lot of public service ads or no ads at all in some of my pages.

[jbayabas]

It's back to normal again. So strange!

[Lame_Wolf]

It happens. Has done for years. And to be honest, how important is it ?
How many people visit your site and start looking at cached versions ? Not many, and for those that do are more than likely to be other webmasters.

[incrediBILL]

How many people visit your site and start looking at cached versions ?

Surprisingly more than you might think.

People like the fact that the page is highlighted with their search words and more importantly, if your site is temporarily not reachable or unavailable the content is via Google.

I have NOARCHIVE enabled on all pages to stop scrapers that can't scrape my site directly so it's not really a big concern to me.

FWIW, Google, nor any other SE, should be able to republish your entire site and use the excuse it's individual "page cache" which is crap, they republish the whole site.

Not my site, but everyone else let's them do this garbage meaning you give the SE more control over the visitor than I do, it's my visitor, not theirs, and if that visitor wants to see that content they'll transition to my site and not maintain a sticky presence on Google.

[blend27]

I almost never click on the link to the site when the CACHED link is there. I know that many people do the same. And the reason is that "the page is highlighted". That is all to it.

[g1smd]

I segregate 'cache and other views' into a separate Analytics report, and see it runs from under 1% to less than 5% (usually 1% or less depending on the site).

[incrediBILL]

I segregate 'cache and other views' into a separate Analytics report, and see it runs from under 1% to less than 5% (usually 1% or less depending on the site).

To appear in GA implies javascript running.

Scrapers scraping cache tend not to enable javascript to hide their activities.

I catch them loading images via google's servers.