When I see my stats I see that the eCPC of AFS is 50% (!) lower then the AFC eCPC!
Do you have the same problem?
Is there anything to do about that?
koan
7:12 am on Apr 17, 2010 (gmt 0)
There isn't an acronym I recognize in that post.
Rodeo
11:28 am on Apr 17, 2010 (gmt 0)
Adsense For Search and Adsense For Content. You get more clicks for AFC than AFS (normally). So a few low cpc clicks will be covered up by a few higher cpc clicks in case of AFC. But for AFS, since there are (much) lesser number of clicks, you may end up a day on a lower avg cpc and another day with a higher avg cpc, higher than your AFC sometimes.