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Could you imagine even the largest UK AdSense publisher having the financial resources taking on Google?
Graeme - you have your view, I have mine.
This section applies as between contracting parties where one of them deals as consumer or on the otherís written standard terms of businessis just plain wrong. It is not saying that the protection applies only to consumers it is saying that the protection applies to consumers AND others who are subject to standard terms and conditions (such as Adsense publishers).
Farmboy, you have a really corrupt and immature way of seeing the world.
There are laws for a reason.