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Forum Moderators: martinibuster
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Are you a specialist in your subject(s)?
Do you have the keyword domains for these sites or are you just going to use generic names?
Will the microsites' information be related to each other? i.e. Will it be black widgets, white widgets and red widgets or generic widgets1, generic widgets2 and generic widgets3?
How much competition is there for the keywords?
What type of CMS/WYSIWYG/text editor will you be using?
Would a microsite be able to stand-up by itself or seem to be a bit chopped out of a large site?
I have both large and microsites, the advantage of large is that if it is seen as a general authority for widgets then anything new uploaded usually is fast-tracked into the SERPs however MY specialist microsites, which incidentally are linked to the large sites, are seen as the de facto trade widget authority specialist sites.
I use the same standard template site I created myself many years ago and all created in a text editor and each site uses the same directory structure.
I can remove all AdSense ads from a site with two simple .inc uploads.
The reason I have both large and small is that my trade is global and I supply my trade widgets from many different countries with each country having its own trade specialities and it made sense for me to do it this way.
Does that help?
I often approach to this kind of questions myself in a minimalistic way, like: Adsense depends on website content + traffic. (that's my basic view on this context).
So take in count creating new content for the site and getting traffic. What I'm trying to say here is, OFTEN is easier to add great content to a well established site than to a small site and still where you still have to work on getting traffic for the site.
I have some strong sites working fine with adsense and some small sites doing kinda well, I work more on the big ones. Recently I changed my goals to STOP playing with my projects and focus on whatever work$ better, is wiser, but as a webmaster I also enjoy my little toys.
Thanks for sharing good and useful information.
Regarding my case, I have good knowledge in specific topics related to health and fitness, skincare etc.
Hence there are two choices left out to me. Either to build a generic health site will all information I know or to build specific micro sites targeting specific viewers. For example one of the topics I knew well in specific is "acne". Now will it be better to create a micro site targeting "acne" or a generic health site?