Bold ad text

Google feeling the pinch?

[johnnie]

Just noticed this; one of my 336x280 ad blocks is showing the text of the first ad in bold! Now if that doesn't attract attention - and clicks - I don't know what will!

[Atomic]

Seen it in a bunch of ad units for over a week now. Pretty freaking hideous. Some of the text even disappears. The end result is something that looks like rookie text formatting.

[johnnie]

Guess it works better for some than others.

[farmboy]

Saw it on one of my sites...looked pretty good.

FarmBoy

[Atomic]

Wait until you get the top two ads bolded in a 160x600 ad unit. Of course, some ads have more text than others but some of the results are hideous.

[Broadway]

I've seen this in some of my skyscrapers.

I'm sure I have a "account default" set. Why is this over-ridden?

[ken_b]

I'm sure I have a "account default" set. Why is this over-ridden?

They do that whenever they want to try something new.

Apparently setting our "preferences" simply means we would prefer something, not that G agrees to give it to us. At least that seems to the premise they operate on.
.

[johnnie]

Isn't that why they're called "preferences" instead of "settings"?

[Swanny007]

I just saw this on my site for the first time yesterday. I guess only time will tell if it helps. The GORG is always trying new stuff whether or not you want them to.