Forum Moderators: martinibuster
I pop in and out of this forum sometimes as to learn from other webmasters who are making use of Adsense.
There are so many posts on the forum every second day saying "Today is sooo bad, I can't believe it!".
Isn't looking at on-going daily stats just a stupid waste of time?
This should be a month-to-month project where tweaks to layouts etc should be tested over thousands of visitors across different days. There's always going to be variations in income. You should compare positions, channels, pages and sites on their average relative performance instead of looking at how many dollars have arrived today.
Opinions?
Simon
The only useful timeframe is one year against another.
The day-by-day check/rant is for newbies.
Really ?
Then I must be a four year old n00b.
The only useful timeframe is one year against another.
Not really. Depends on what matrix you are looking for.
Sometimes the are problems, and Google does come in here. I think it is best all round if these things are mentioned when spotted, rather than wait a year to tell them.
YMMV
Then I must be a four year old n00b.
I'm a six year Adsense noob ;)
Month to month is probably more my speed.
It's very reassurring to those especially working from home to have a global view of what is happening or if it really is YOUR world crashing in a heap...on its own!
Isn't looking at on-going daily stats just a stupid waste of time?
Ignoring a potential problem is stupid.
Often when my stats take a sudden plunge it's something gone wrong with a flood of off topic ads in Adsense, or something on a page has triggered a new keyword allowing a different type of ad which is not as appealing to my niche.
Either I can go toss the bad ads in the filter, send google an email asking to add the term into the negative filter, or sit there like a stupid idiot watching my money go down the toilet.
This should be a month-to-month project
I'd lose many thou$and$ if I let it wait that long, suicidal way to run a business unless you're independently wealthy.
However, I don't post about daily problems, that's just a waste of time better spent fixing the problems instead of whining about them.
some days money will be down, some days the stats will be lagging.
Even so, when things are abnormally low I investigate just to make sure things are OK on my end.
you get used to the daily ups and downs. some days money will be down, some days the stats will be lagging.
I'm not sure what others are seeing but my site goes off like clockwork daily.
I earn roughly A by 8am, B by Noon, C by 6pm and D by midnight, goes off daily like clockwork.
Weekends dip a percentage, but the same pattern of revenue at the same times of the day A B C D just like the weekdays.
I rarely see the rumored delays and click dumps, maybe couple of times a year tops.
When I see a variance of more than 20% I check the site, check WebmasterWorld for reported problems, start looking for trouble and there's usually trouble when I see that much variance.
Perhaps other sites don't have as much traffic or the thousands of clicks per day where such variances would be so easily noticeable as being a problem that requires investigation, hard to tell.
I'm not sure what others are seeing but my site goes off like clockwork daily.
Mine does too... all of a sudden a bunch of folks running websites totally unrelated to mine report dramatic drops in earnings the same day mine does. It's like 100,000 advertisers got together for a beer and decided to reduce thier bids on the same day.
Reminds me of senior skip day...
What is weird, is traffic is the same, CTR is a little lower but eCPM is a LOT lower than normal.
It's surprising to me because last month was awesome up until the very last day (when normally the last couple of days advertisers budgets seem to dry up). I expected a good day being the first day of the month, but it's an awful day today. I hope this is only a one day thing and back to normal (for me) tomorrow.
The day-by-day check/rant is for newbies.
Checking adsense stats daily has no bearing on a webmasters experience or level of success. It's usually nothing more than a bad habit. Constructive or not, it helps some.
[edited by: incrediBILL at 5:04 am (utc) on Oct. 2, 2009]
[edit reason] keep it civil tos #4 [/edit]
Why?
Budgets seemed to be on high octane burn at the end of Sept to close the month. Don't forget, people looking to spend money with the last of their monthly budget also often do so at the end of the month when all the bargains are to be found with retailers desperate to close sales so it works together to build a frenzy.
Then the first of the month rolls around and ad budgets are reset but the buyers aren't quite in the same frenzy, they've cooled off.
Then Friday for me is always a bit slower leading into the Sat/Sun slow downs so I expect next Mon to be the big bounce to really kick off October.
That's just my traffic, YMMV.
Curious.
Maybe yesterday was the Robin Noob day and I didn't realized.
TBH, I don't expect to see a stellar day until Mon. Oct 5
incrediBill, you've made me feel better about this awful day. Thanks!
incrediBILL offered some good advice too on what to do with daily dips, in particular blocking off-topic adverts (which I don't bother to do usually) and tweaking a keyword on a particular page (presumably only applies to new or modified pages).
Overall, checking daily earnings and posting about it so as to let Google know would just be a waste of my time. I don't usually change ad layouts either, so I don't keep an eye on fluctuating effects coming from that. Conclusion is that most fluctuations are due to market (and algorithm) forces, and have nothing to do with how much I worry about it.
I expected a good day being the first day of the month, but it's an awful day today.
Yesterday for me was substantially lower than normal and today is truly diabolical, I hope there's a click dump in the offing at some point.
That's interesting traffic you have there iBill...strangely recent Sundays have been very good for me whereas for years they used to be my worst day of the week.
I rest my case.
Last 2 days for me have been 50% of sensible eCPM. Might be a single advertiser who has done some targeting, but I'm reliably advised by no other than G that the targeted ads will only appear if they will increase earnings. So can't be that.
For opening poster - fair point, but you can normally avoid the day to day stuff by not reading it. It's probably ended up in your thread due to the title - a few of us are in agreement that today was indeed bad.
Yesterday for me was substantially lower than normal and today is truly diabolical,
Yes. Diabolical I tell you, DI-A-BO-LI-CAL! How can this happen to me? When I signed up with Adsense, I definitely remember checking the "I want lot and lots of big clicks" option. Hmphhh!
I rest my case.
Simon, was that directed towards me? If so, just so you know, I am not a noob either. I've been in business online for nearly 7 years. Thanks.
"I want lot and lots of big clicks" option.
Hehehe...someone, somehow, somewhere overnight managed to grab the AdSense boot laces and drag it over the finishing line for a precisely 100% average earning's day meaning my EPC ended up excellent since actual clicks were down almost 17% versus average!
Nah...there's no ceiling I tell ya!
</duck>
