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5724 visitors but only 283 ad impressions, what's going on?

     
4:33 am on Jun 14, 2009 (gmt 0)

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I check my google analytics account, one of my account have 5724 visitors from 5/14 to 6/13, but only 283 ad impressions!

85% of visitors from direct traffic. 2.57% from google.

The time they stay on my site average 00:00:09

Anyone can point out what's going on my site?

By the way, I use auto social poster plugin on my site, from last week of May, the traffic suddenly drop down, does it mean those direct traffic were from social bookmarking sites? And google analytics doesn't know those direct traffic were from social bookmarking sites?

I think most traffic from social bookmarking sites, but none of them shows up in google analytics stat.

5:40 am on June 14, 2009 (gmt 0)

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The time they stay on my site average 00:00:09

So on average a site visitor to your site stays there just 9 seconds? Is that correct?

If that is correct, that's hardly enough time for the page to load fully for some people and certainly not enough time to look around, read an ad and then click.

FarmBoy

6:02 am on June 14, 2009 (gmt 0)

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I know, but 9 secs is enough for displaying an ad.

I use hostgxxor, and I use wordpress as CMS.

I don't know it's because the loading too slow or google cheat.

9:33 am on June 14, 2009 (gmt 0)

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The time they stay on my site average 00:00:09

And how is the distribution?

There are other stats like

Length of visit
Depth of visit

1:50 pm on June 14, 2009 (gmt 0)

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I know, but 9 secs is enough for displaying an ad.

If people are staying on your site 9 seconds on average, you have bigger problems than whether AdSense impressions are being properly counted.

FarmBoy

3:24 pm on June 14, 2009 (gmt 0)

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By the way, I use auto social poster plugin on my site, from last week of May...

I would strongly suspect that's the origin of your problem. It doesn't seem like a source of quality traffic. It reminds me of software I had 10 years ago that would blast ads out to hundreds of FFA link farms. The traffic you get in return is nothing but spammer bots looking for vulnerabilies in your formmail script and scraper bots looking for email addresses in the HTML. Something like that could be going on here.

3:40 pm on June 14, 2009 (gmt 0)

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But I only use auto social poster plugin and twitter plugin, you can find them out on google.

I didn't use spam software or ad blaster.

3:48 pm on June 14, 2009 (gmt 0)

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An average is precisely that. There are many ways to get a 9 second average, for example: 283 visitors stay for 2 mins 30, 5441 for <2 seconds.
7:00 pm on June 14, 2009 (gmt 0)

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But I only use auto social poster plugin and twitter plugin, you can find them out on google.

Yes I know, I found one of them in a Google search and it claims to raise your traffic from zero to several thousand in just a few months. That's your first clue. Anything that manipulates the system to easily and automatically generate traffic will eventually be identified and penalized. Who wants traffic from a bunch of bots?