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Did removing adsense from low eCPMs pages work for you?

         

silverbytes

9:50 pm on Mar 6, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Some people commented about better results removing adsense code from pages with extremely low eCPMs ie: less than $1

and they did better in overall earnings after that, so they started to rise. But when restored adsense on these pages the smart pricing effect hit again.

What about you?

purplecape

10:00 pm on Mar 6, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



That worked for me three or four years ago, though I looked at CTR, not eCPM. Not sure I'd get the same affect today.

koan

10:17 pm on Mar 6, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



It's hard to say because we are in the dark regarding smart pricing information, but I removed ads from a gallery on a site when my EPC gradually declined overtime and 1 year later the EPC is fortunately back to the original level. I don't know if it's related, and I may be losing money because I'm not putting ads in that section anymore, but as long as we have no information with smart pricing, we have to shoot in the dark and pray.

silverbytes

7:38 pm on Mar 7, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



So 100% of your 2 opinions "may" be a yes.

Atomic

7:57 pm on Mar 7, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Here's my suggestion:

If your eCPM is so low, why not remove AdSense and experiment with other forms of advertising? You won't lose much and could end up finding a good match. I tried that and found, after some time, some ads that performed so well that 2% of my pages were producing 20% of my income.

Before removing AdSense these same pages were bringing in pennies at best. Now I'm wondering what would happen if I put the same ads on more than the poorest performing pages.

Couldn't tell you for sure about this being a cure for smart pricing. I haven't really lost any sleep over smart pricing in a long, long time.

silverbytes

8:48 pm on Mar 7, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



why not remove AdSense and experiment with other forms of advertising

Because I did already with horrible results.

I don't loose anything experimenting the low ecpm removal, but since I'm having a big drop and no certain causes don't want' to confuse more.

Anyway a possible step would be identifying 10 pages with channels and low performance, notice the domain adsense income in last week. Then remove ads from those 10 pages, and 1 week later check domain savings that week. If it gets better, low ecpm *may* be the cause. If not, well I don't know.

Should I try with lowest ecpm or lowest CTR? (or both?)