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AdSense for Domains Now Open to All Publishers

We've announced that we are extending AdSense for domains to all publishers

         

AdSenseAdvisor

5:21 pm on Dec 11, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



We just posted this announcement on the Inside AdSense blog.

ASA

IanCP

6:48 pm on Dec 14, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Oh, come on. If I type in "red-wudgets.com" and get red-wudgets.com

I can't believe a significant number of people would do that.

Myself I'd type it in the google toolbar when in doubt and the correct one usually shows up for me.

In fact the only parked domains I've ever seen are old ones no longer used and contain an ad "this domain for sale". Never seen one with AdSense so this might be numerically a storm in a tea cup.

Atomic

7:00 pm on Dec 14, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Google's customers have been advertising on parked domains for a long time.

So you concede that customers can dictate a companies policies?

fredw

7:12 pm on Dec 14, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Lexipixel: Yes, you can set the colors. No, the pages contain no other content, they do not include "for sale" or "contact" links.

One interesting point, you can enter "keywords" to the setup of individual pages, to help with the targeting of the ads. The three domains I've hooked up so far didn't need it, however, they targeted nicely all on their own.

signor_john

7:36 pm on Dec 14, 2008 (gmt 0)



So you concede that customers can dictate a companies policies?

No, I don't. But since you apparently do, you might want to talk to Google's customers, not to its suppliers.

signor_john

7:47 pm on Dec 14, 2008 (gmt 0)



in fact if a person is actively searching for something on some search engine, say Google, they will be assualted by parked domains on very a regular basis. I know because I do.

I can't remember the last time I found my way to a parked-domain page through a SERP, but if you're encountering many such pages, you're experiencing a search bug, not a problem with AdSense.

Atomic

7:56 pm on Dec 14, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



No, I don't.

Then you should. I am talking about customers, the AdWords advertisers who pay Google to use their service. I'm talking about customers, not publishers. And if enough of them decide not to allow their ads on parked domains and make a big enough stink, Google will relent and change its policy. Do you seriously think businesses doesn't listen to their customers? I suppose Google may not be. If that's the case they won't be around long. Violating the number one rule of marketing is suicide!

lexipixel

8:15 pm on Dec 14, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Yes, you can set the colors. No, the pages contain no other content, they do not include "for sale" or "contact" links.

One interesting point, you can enter "keywords" to the setup of individual pages, to help with the targeting of the ads. The three domains I've hooked up so far didn't need it, however, they targeted nicely all on their own.

- fredw

I've got several left over domains, (e.g.- STATENAMEWIDGET.TLD, PLACESERVICE.TLD, etc), these are names I bought and developed local content on, then deicded to move to larger regional or national target, (e.g.- instead of EXAMPLEPLACESERVICE.TLD, got EXAMPLESERVICEWORLD.TLD).

Ultimately I'd like the best of everything -- to sell the domains, or have someone hire me to develop a site on the domain - but in the meantime to monetize the domain. Most parking services allow you to put something on there to let people get in touch with you or make an offer on the domain, without such features, I think that's a negative for using Google Adsense for parking.

fredw - Do you have any way to compare previous earnings from other cash parking type programs, (or comparing the earnings on clicks on the links versus traditional Adsense for content clicks?)

signor_john

9:00 pm on Dec 14, 2008 (gmt 0)



I am talking about customers, the AdWords advertisers who pay Google to use their service. I'm talking about customers, not publishers. And if enough of them decide not to allow their ads on parked domains and make a big enough stink, Google will relent and change its policy.

Three things:

1) You're preaching to the wrong audience. You should be stirring the pot in the AdWords forum, where the customers are.

2) Google ads have been running on parked domains for nearly five years. During that time, AdWords and AdSense revenues have grown enormously, despite the existence of DomainPark and AdSense for Domains. Do you seriously believe that a mere tweak of an existing policy will drive Google's AdWords customers away? Or, for that matter, that publishers' complaints about ads on parked domains at this late date will cause Google to pull ads from parked domains?

3) Just in case no one here has bothered to read the official word on the new policy from Google, here's the official 'Inside AdSense' announcement [adsense.blogspot.com] that has prompted both huzzahs and teeth-gnashing.

zett

9:04 pm on Dec 14, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Zett, you've told us on the GOOG forum that you "love to see Google tank," so it's understandable that you'd be opposed to anything that helps Google generate revenue

(self censored)

That doesn't make it wrong for Google to do what businesses are supposed to do: to earn profits, thereby making it possible to improve products, pay employees, and reward stockholders.

Right. Nothing evil here. But they should be a bit more honest then and just say so. Why not say, "we implemented Adsense-for-all-parked-domains because we feel we can earn a lot of money from this. We are aware of the fact that this may harm the user experience of visitors, but we don't care. We came to the conclusion that the positive effects of this (for our balance sheet) will far outweigh any negative impact"? Why? Simple. Telling the truth would rip off the veil that Google has expertly set up ("Do no evil" etc etc) and that it's trying to maintain as long as possible. Google is a PR stunt.

The general public will eventually see the emperor without clothes. It's just a matter of time.

IanCP

9:19 pm on Dec 14, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



The general public will eventually see the emperor without clothes. It's just a matter of time

Always happens when the bean counters gain the ascendacy and profit becomes the dominant motive.

Many businesses succeed by being good and thereby earning a profit.

Some do a little better by becoming more efficient.

Some ultimately face doom because greed ultimately kills the goose with the golden egg and the lemon is squeezed dry.

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