Forum Moderators: martinibuster
Considering Google are reporting increased profits will an AdSenser please post that they are doing far better?
if that makes you feel any better.
Yep, ironically it does since Google can't keep on posting these record profits without serious questions being asked when so many publishers are claiming to see 30-40% falls.
Yesterday's earnings for me were 30% of only two years ago and I have this feeling that this month it is going to be my critical low level whereby I may consider its removal and try my own system.
Do I love the fact that Google posts record profits? Sure. That gives me hope. Hope that we might possibly see slightly improved earnings in the long-term. Or that it won't shrink any further. Or at least that it will not shrink as fast as it has been recently (for our sites).
Does that help?
Yep, someone has to be making it. Funny thing is our B&M business is flat out however I do know many that are very, very quiet and I was quite amazed when checking G results the other day at how many "More Sponsored Links »" ads there were from companies I have never heard of in the UK.
There goes ya boom Mr Blair/Brown/Bush!
Daily revenue for October 2007 was 35% below October 2006.
Daily revenue for October 2008 is currently 30% below October 2007, and no, I do not think it will improve.
zett just curious to know if your traffic has increased much from its level in 2006? My traffic increases year on year but AdSense remains flat or goes south slightly.
The bad news is that October has been slow in AdSense terms, mainly because October CTR has been running 20% below September's and 23% below August's. On the brighter side, average EPC is running 58 percent ahead of October 1-17 last year. And non-AdSense display ads are delivering record CPMs. Go figure.
zett just curious to know if your traffic has increased much from its level in 2006? My traffic increases year on year but AdSense remains flat or goes south slightly.
Traffic is flat Y/Y, with a slight tendency to decrease.
I know I should work on that, but looking at the various reports here, I do not think it makes much sense. If additional traffic does not result in higher earnings, then there is no point aquiring that traffic in the first place.
What seems to be happening, is something/someone notices a healthy revenue run, then comes in and smart-prices it...reducing the revenue for me, but giving the advertisers the same amount of clicks and traffic.
Doesn't seem fair to me.
Earnings this month are waaaay up.
is up close to 40%
In which general sectors are you? No specifics required, I'm just wondering who/what is bucking the AdSense downwards spiral many are seeing.
FWIW I'm in expensive specialised construction products and my web site traffic is normal, my EPC is completely normal (in fact that is slightly up), my incoming enquiries are normal, my B&M business is normal (in fact increasing), everything is completely normal for me however my AdSense CTR, therefore actual clicks, is way down.
My products are not the sort of thing that one idly searches for, they are very specific, the only recession I am seeing is the Google AdSense induced one after every maintenance update!
And if there isn't a Stats delay today then AdSense will be completely gone from my sites tonight!
everything is completely normal for me however my AdSense CTR, therefore actual clicks, is way down.
Maybe economic fears are at work? That might explain why some of us are seeing a decline in CTR and an increase in EPC: Nervous readers are reluctant to click, forcing increasingly desperate advertisers to bid higher in the hope of getting leads.
Nervous readers are reluctant to click
If the visitor were paying for the click that would make sense to me however when it is at no cost?
If I had seen a noticeable reduction in my B&M business and site logs it would make things more comprehensible plus my products are not the sort of thing that anyone buys on a whim or happen to come across on a general information site. They're very specific and definitely not low cost!
I guess we're all in totally unknown territory with this type of advertising model?
Nervous readers are reluctant to clickIf the visitor were paying for the click that would make sense to me however when it is at no cost?
I'd guess that readers who aren't planning to open their wallets (or their companies' checkbooks) are less likely to click on ad links than they might be in a stronger economy. They may be in a mood to read the information that you've provided and make the switch from "reader" to "prospect" at some future date.
What's interesting is that CPM display advertising on my site is bringing in record CPMs and earnings even as AdSense clickthrough rates are down. From the perspective of at least some advertisers (e.g., those who aren't in the e-commerce business), this may be a better time for getting the company message out (branding) than for direct-response advertising.