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Ad Placement in Source Code

Does a Link unit Depreciate an Ad unit?

     

kamikaze Optimizer

2:25 am on Jul 27, 2008 (gmt 0)

10+ Year Member



It has been well stated and I believe that the first AdSense ad that appears in your source code is the highest paying ad and ads that appear lower in the source code pay less.

My question is, is this just for Ad unitís?

Or would a Link unit appearing first in the source code draw away from the income of an Ad unit appearing lower in the code?

leadegroot

2:47 am on Jul 27, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I think you're not quite following how it works.
A page is assigned X ads.
The ads are ordered by price.
The first ad in the source gets the highest payer (google's assumption is that the first adblock will get the best click through, giving the highest payout for publisher and google).
Link units aren't actually ads, they are links to ads, so they can't 'draw away' an ad. They get a separate set.

Thats how i see it, anyway :)

kamikaze Optimizer

5:16 am on Jul 27, 2008 (gmt 0)

10+ Year Member



I think you're not quite following how it works.

That is a fair statement, hence the reason for my post. ;)

Thats how i see it, anyway :)

I am not getting a comfortable feeling with your answer. Do you see it or know it? :)

kamikaze Optimizer

2:33 pm on Jul 31, 2008 (gmt 0)

10+ Year Member



105 hour bump

[edited by: kamikaze_Optimizer at 2:34 pm (utc) on July 31, 2008]

netmeg

3:02 pm on Jul 31, 2008 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



I don't think anyone outside of Google *knows* it, but it seems like I was told once by some kind of an authority that the highest paying ad will show up in the ad block, even if a link block comes before it. But if you want a guarantee in writing, I can't provide it.

kamikaze Optimizer

3:08 pm on Jul 31, 2008 (gmt 0)

10+ Year Member



Somewhere I read a Google AdSense document (faq maybe) that actually spelled it out. But I can not find it again.

jatar_k

3:59 pm on Jul 31, 2008 (gmt 0)

WebmasterWorld Administrator jatar_k is a WebmasterWorld Top Contributor of All Time 10+ Year Member



they aren't listed by price alone, it is algorithmic, do I know exactly what is entailed in the calculation, no, but I know it isn't a straight auction

you could wander through the AdWords [webmasterworld.com] forum for explanations

maybe this search [google.com]

marcel

5:23 pm on Jul 31, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



as leadegroot said:
Link units aren't actually ads, they are links to ads, so they can't 'draw away' an ad.

Link units cannot show higher paying ads than the following Ad Unit, as a link unit does not show any ads.
 

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