Enabling image ads

[realmaverick]

Morning guys,

I was recently advised to enable image ads. This apparently creating better competition for the ad slot.

What's your experience with this?

I tried it, and initially it did really well. Fewer clicks but great earnings.

Over the weekend, that seemed to go to #*$!. Sunday being my usual best day, was pretty awful.

I don't have a great deal of US traffic. So I don't think it was the US holidays having an impact.

After such a bad weekend, I turned the image ads off. The block now only has half it's usual CPC. This block has been pretty damn consistent for a while. It seems strange that it's suddenly halved.

hmm

[zett]

I recently turned image ads off, not because of EPC, but because of ad quality.

I was pestered by a Flash ad for a big web hosting company. I could not effectively filter the site out (Preview tool gave nothing, right click on ad gave nothing), and so I pulled the plug alltogether. Which is somewhat sad as I know that some image ads somewhere on my sites were spot-on. But that's how Google wants it, apparently.

I have never looked back to the old times; I experienced a slight "slap" by Googe, revenue-wise, but since now the revenues have crawled back to old levels (i.e. to levels prior to switching to text-only).

So, I can not see an impact by switching to "image ads only".

Also web stats around 4th July can be pretty weird (only if you have a good deal of US traffic).

[netmeg]

As I mentioned in another post (about how to block a Doubleclick ad) I had to turn images off on one of my primary ad blocks this weekend. I didn't *want* to, but this one particular ad was taking over, I couldn't seem to block it successfully in the Ad Review Center, and the only way to bring back my normal ads was to turn off images. I actually like seeing the occasional image ads (and in fact I alternate my AdSense with image affiliate ads anyway - ones I specifically pick out) because it helps prevent ad blindness, but I don't like having so little control over them.