Show channel to advertisers as an ad placement

[vero]

Is there a general concensus about "Show this channel to advertisers as an ad placement"? Has anyone compared their returns when they had this checked vs unchecked for a channel? Or are there certain types of websites that would benefit from checking this box, and others that would not?
I tried searching for threads about that but didn't find any. Thanks

[ken_b]

I don't recall that we have discussed that much, and I haven't used it.

What I do seem to recall off the top of my head is that this is probably most helpful with ad spaces that are above the fold and of the most popular sizes. Probably 300x250, 728x90, 468x60, 160/120x600.

Hopefully others with a better grasp on this feature will post relevant comments.