Clicks on PSAs Do Not Show on Your Reports

[MyNewPC]

While we all know that there are no earnings from clicks on PSAs, some people seem to think that the clicks show up on their reports thereby diluting their eCPM. I have always assumed that these clicks did not show up but I searched the AdSense Help Center and could not find it addressed, so I emailed AdSense Customer Support and asked.

They have confirmed that clicks on PSAs are not reported. Pages with only a PSA do not count toward page impressions and if you go a full day with only PSAs and no paying ads, your reports will not show any data for that day.

[wooooody]

what is a PSA?

[buckworks]

Public Service Ad.

Unless you've made other arrangements, PSA's show up when Google has no ad inventory that fits your page.

[tim222]

... if you go a full day with only PSAs and no paying ads, your reports will not show any data for that day.

If someone goes a full day with only PSAs and no paying ads, then I would say they have bigger problems than an empty report page :)