Forum Moderators: martinibuster
":^)
Mike
Mike
I thought that the holidays were a heavy travel time? Why are you not hooking into that?
People may be going on trips (especially to visit their families), but they aren't planning leisure travel, by and large, during the holiday season. They'll go back to researching travel information, clicking on ads, booking hotel rooms, etc. after they've eaten the Christmas turkey or goose and polished off the New Year's Champagne.
The whole US economy in 2007 really sucked. We all hope for a better 2008.
Don't count on it. Retailers are just beginning to report November sales, and they seem to be invariably disappointing and below expectations. Several economists are now predicting a recession in the U.S. in 2008 - two consecutive quarters of negative growth. Most others anticipate very low growth at best. A lot of consumers are in away over their heads financially, and it is going to take a couple of years before they recover to a point where they start spending again.
It's hard to predict in advance exactly how a troubled economy will impact upon AdSense publishers, but don't expect the impact to be positive.