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CTR for different industries

         

mgs2

7:18 am on Nov 10, 2007 (gmt 0)

10+ Year Member



Hello to everyone. I wanted to know if anyone has observed significant differences in CTR from sites in different industries?

jetteroheller

7:40 am on Nov 10, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Shure I can. Best example are my own sites.

Exactly the same layout, but big differences in CTR depending on the theme of the site.

The CTR of the highest CTR theme is nearly 5 times higher than the CTR of the lowest CTR site.

I had once also a site about a film project, the CTR was there only 1/4 of my current worst CTR.

So on site level, there is between best and worst CTR a 1:20 range.