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Since then my ecpm has increased and it seems that my hits from google search has as well.
Also the entries in google now have exactly the right text and not the extranious stuff from the cms such as users name, and logged in, etc.
Its hard to say that ther eis a direct relationship between those factors, as other things are influencing it as well, but it seems a simple idea to make some increase.
Almost doubled my income just by turning off the channel targeting for the ad buyers. They can no longer target a specific channel on my site.
At this point I'm willing to try anything though. I might even try looking for a job.. LOL...
I made stats available to advertisers. My sites convert. I know this. My success with pay per action advertising confirms this if nothing else does. In spite of this, I've been smart priced almost to the point of removing adsense entirely. I mean google ads are simply taking up too much real estate and returning too little profit. I thought that possibly by making these stats available to prospective advertisers, I would benefit. The reverse seems to have been true. When I make those statistics unavailable, my income rises... or at least it rose temporarily. The effect was very short lived and I'm now back to my original numbers.
How do I determine whether I'm even being site targetted?
In the past when I did this my income increased quite a bit. I have a post here somewhere, nestled deep in a thread, that documents the same increase when sampled over 10, 30, and 60 days time. What was odd about this was there really weren't that many site targeted ads being shown.
Since this post like many here (not all), my sites have grown, traffics up, but earnings have tended to stagnate.
The site targeted ads can displace better paying contextual ads.
Adsense support said I can request resumption of site targeted ads at any time in the future.
I do not know if they still allow this request.
It has increased my income in the last few weeks. Smart pricing may kick in at some point but it has not yet.
I can always go into the channels and turn the targeting back on for a few days to shock Adsense again... for whaterver reason the system seems to need a shock now and then to keep the cost up on the ads.
[edited by: ArtistMike at 7:45 am (utc) on Oct. 8, 2007]
Thanks for your request.
At this time, all AdSense publishers are opted-in to site targeting, which allows advertisers to target their ads specifically to any website in the AdSense network on which they want their ads to run.
Participation in site targeting allows you to receive the most earnings possible for the Google ads on your site. Through site targeting, pay-per-impression ads compete with pay-per-click ads to be displayed on any page.
Site targeting will work to your benefit, as more competition among ads will lead to higher potential earnings for you.
Please also keep in mind that you can continue to use your Competitive Ad filter to prevent specific ads, including site-targeted pay-per-impression ads, from appearing on your site. If, however, you'd still prefer to opt-out of site targeting, please respond to this email to let us know.
That is what I am talking about. You can also shock the system by renaming the channel, that seems to do the same thing as turning it on and off.
As far as the "shocking" part, I have yet to confirm that. My suspicion, is that in certain cases, it has made it advantageous for arbitragers to leech onto certain cheap, desirable, targetable channels, with well targeted text and by the publisher turning them off and on, you "shake them loose" like the Adsense description. You're NOT one of THEM Jo I assume. If so that would be a real pain in the butt having to re-bid them every time they are de- and re-listed.
[edited by: MikeNoLastName at 8:31 am (utc) on Oct. 11, 2007]
Maybe "you" can't, but I can.