Scrolling Ads

What are these new ads appearing on my site?

[venice]

Was on a site yesterday and noticed some keywords on the bottom left hand side of a 768x90 google ad.

You can scroll through them and the content of the 4 ads change as a result.

New feature from google? Had I missed a thread on this?

[netmeg]

There was a minor thread in the AdWords forum. I haven't seen them on any of my sites yet - seems to be a new test.

[fyws]

oh! my god

[rustybrick]

What do you mean exactly by scrolling ads?

Please let me know...

[edited by: jatar_k at 8:34 pm (utc) on Aug. 27, 2007]
[edit reason] no urls thanks [/edit]

[londrum]

i see them on mine too. they don't scroll though.

i have a 468x60 banner (two ads, side-by-side) and on the blank line underneath there are 4 keywords.

they look just like a link unit - but one that has been crammed onto the blank line at the bottom of the ad.

i don't think it looks very pretty - but i'll see how it performs before i start moaning! i guess google know what they're doing.