Should we be able to set Min CPC

will it ever happen?

[Visit Thailand]

Do you think there is any chance G will ever allow us to set a minimum CPC or CPM value?

I would love such a feature and would also like to be able to give priority to certain advertisers.

For example there is one advertiser whose image ad is excellent, right on target and looks great. I would love to be able to tell G to give that advertiser priorty in some way.

If we were able, as publishers, to set a min CPC or CPM value then at least we could have a little control over what appears on our sites.

I have lost direct advertisers and consequently revenue to AS because they saw they could use AS rather than advertise directly.

[edited by: Visit_Thailand at 7:44 am (utc) on June 15, 2007]

[hyperkik]

It would be helpful to publishers if Google integrated a feature such that if the eCPM for a site-targeted impression, or anticipated eCPM for an ad block, fell below a certain threshold you could have your alternate ads displayed. I'm not sure, though, how beneficial such a feature would be to Google.