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Adsense and Doubleclick

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1:23 pm on Apr 20, 2007 (gmt 0)

10+ Year Member



Just seen this at the bottom of one of my adds:

ad.n1234doubleclick.net/clk:123456
Ads By Google

It was an add for a major company in my niche and it was an image add. I rarely have image adds appear on my sight and that's how it caught my attention.

Any one else seeing this? And, if so, does it have any significance?

1:39 pm on Apr 20, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The only thing am looking forward is EPC , does double click ads pay more , Google is known for keeping major share of earnings in adsense , will it make the double click waters also dirty
1:40 pm on Apr 20, 2007 (gmt 0)



DoubleClick has its fingers in a lot of pies, so I wouldn't read too much into this. It's likely that Google has been running at least some "image ads" from DoubleClick all along.
2:08 pm on Apr 20, 2007 (gmt 0)

5+ Year Member



No, it has no significance. DoubleClick is used by 1000s of advertisers to track their campaigns.
2:42 pm on Apr 20, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



does double click ads pay more

Isn't DoubleClick just an ad serving company?

3:03 pm on Apr 20, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Isn't DoubleClick just an ad serving company?

Yes. With a very strict privacy policy that prevents the usage of advertiser and publisher data by anyone other than the advertiser and publisher.

Google CANNOT use the data until the deal is completed AND the TOS is changed and accepted by the clients. I'm following this very close as my data is NOT to be shared with anyone and I will drop DoubleClick as soon as the TOS changes in that respect.

JAG

6:29 pm on Apr 21, 2007 (gmt 0)

5+ Year Member



I'm getting a ton of Doubleclick ads through AdSense. It's not the tracking software, but actual Doubleclick ads.

I'm not complaining. Yet.

7:10 pm on Apr 21, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I'm getting a ton of Doubleclick ads through AdSense. It's not the tracking software, but actual Doubleclick ads.

What exactly are you seeing?

9:01 pm on Apr 21, 2007 (gmt 0)

5+ Year Member



What exactly are you seeing?

I can't get into specifics obviously, but the ads appear to be directing to Doubleclick domains

I don't have any popping up on my site now that had it, but last night when they were, they were visual ads that were not of the Google type, and while they had a link to Google's servers (the first link in the URL obviously), the final servers in the link were Doubleclick domains and styles as I said were Doubleclick style. It's hard to describe unless you've run both.

It could be simply Doubleclick tracking somehow, but it's weird that I've never seen it before and it definitely acted like Doubleclick when I've used Doubleclick in the past, and the code was not of the normal Doubleclick trackign code.

It was also weird that other than the google link in the first part of the URL, there was nothing else identifying it with Google. A person seeing it would not see anything related to Google.

I checked some of the advertisers, and they appear to be focused on Doubleclick as well.

I would have more information, but I didn't feel like clicking on my own ads, and so just had to settle for looking at the links and the domains that were passed.

I could very well be wrong, but even if they are Doubleclick, I'm not going to complain as long as my revenue is solid and I get paid on time :-)

4:53 am on Apr 24, 2007 (gmt 0)

10+ Year Member



I just received an email from Performics. Apparently, they are part of the Adsense/Doubleclick deal.
 

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